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Agencies

Spin the Agencies of Record

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Spin the Agencies of Record

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  • MWW will be AOR in the UK for Opera Mediaworks, or “the world’s largest mobile advertising platform”. The firm will work to spread awareness of the product among UK brands and agencies following a series of acquisitions…and more developments in the endless debate over mobile ad placements and the value of social media.

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Spin the Agencies of Record

 

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Makovsky Study: Reputation Problems Continue to Plague Wall Street

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The latest Wall Street Reputation study from Makovsky Integrated Communications is in, and its results won’t surprise many.

In short, the financial industry still suffers from the effects of the 2008 financial crisis–and 81% of communications executives at Wall Street firms believe that this fact continues to damage businesses’ reputations as well as their bottom lines.

This isn’t just about political populism, either: it affects shareholder perceptions.

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The Tweetest Cannes Insights, Part One

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Dear Readers,

We know how much you would like to be hanging out at Cannes this week: hitting the beach, sipping some espresso martinis and–most importantly–soaking up the insights from the biggest names in media.

Don’t stress. For your benefit, we took it upon ourselves to share the best of the event…in the form of quotes recounted by other people on Twitter.

Let’s get social…

  • “An enjoyable yet thoroughly ridiculous spectacle.” – Michael Frolich, Ogilvy PR
  • “I can’t work with anyone who isn’t number one.” – Kanye

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MWW Decodes ‘Dad-isms’ for Agency Life

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Father’s Day is officially over–and most families thankfully had a far more enjoyable holiday than the Lannisters.

It’s true that Father’s Day tends to produce a litany of cliches, but many of the classic “dad-isms” that color our celebration of our own pops can apply year-round…even in the agency life.

To that point, our friends at MWW created an infographic “decoding” dad’s words of wisdom and translating them into messages related to the average overworked PR professional’s day-to-day.

For the record, we’re very impressed by the team’s ability to take a positive message from the classic threat “I’m going to count to three…”

Click through for the full infographic.

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Camino VP Named Communications Director for Mayor de Blasio

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Today the office of New York City Mayor Bill de Blasio named Andrea Hagelgans, VP of strategic comms and media at New York/Washington-based firm Camino Public Relations, as its Director of Cabinet Communications. In April, de Blasio announced plans to “retool” his communications team.

A bit of backstory: BerlinRosen Public Affairs received a large share of the credit for handling de Blasio’s campaign (which won one of the most lopsided victories in recent memory). But de Blasio’s office has struggled to find a new comms director after campaign manager and former Obama for America director Lis Smith resigned on inauguration day amid tabloid coverage of her relationship with former attorney general and would-be comptroller Eliot Spitzer.

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Spin the Agencies of Record

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Golin Drops the ‘Harris,’ Adds The Hoff

You may have heard this week’s news that the former GolinHarris is dropping its married name to “Go All In” after a 2011 “g4″ restructuring that transformed the firm “from a hierarchy of generalists to communities of specialists.

Here’s Al Golin himself telling CommPro that–organizational shifts aside–he’s glad to be around to continue “enjoy[ing] the notoriety.”

We have to confess, though, that we were compelled to click primarily by mentions of the man once kept afloat by Pamela Anderson’s buoys: David Hasselhoff.

It’s real, it’s spectacular, and there’s a video after the jump.

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C-Level Shifts at Fifteen Minutes PR

Ryan CroyToday brings a quick staffing announcement from the people at Fifteen Minutes PR: the firm’s founder Howard Bragman (who you may know for masterminding the Michael Sam story and telling us why LinkedIn’s influencers are valuable) will lead the entertainment and crisis divisions as company Chairman while partner and brands division head Ryan Croy (who you may remember for last week’s guest post on leveraging celebrity for PR) will be Managing Partner.

Croy, who joined the firm shortly after Bragman founded it in 2005, will lead the executive team in his new role while providing strategic oversight on consumer and corporate accounts.

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