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Food and Beverage

Walmart’s Next Victim Is Organic Food, and You Can’t Blame Them

walmart organic

Wait, what?

Hey, when you’re Godzilla, you try to step on everything else, crush it, and keep on moving. Why? Because you can.

Meet Walmart. You may have seen a store or two around your neck of the woods. And for the world’s largest company, the one thing you have to give them is they never stop trying to add new cards in the spokes of its ginormous wheel. So, what in the world could it possibly add to its current global domination?

Organic food. I know, right?  Read more

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Just in Time for Prom: KFC Introduces Chicken Corsage

Hey, prom-bound teenagers: unsure of your date’s favorite flower, or clueless as to which blooms would best match her dress? Fear not! KFC is here for you with a corsage that pairs flawlessly with everything (especially mashed potatoes and gravy).

Just in time for the prom-related promo season, KFC has introduced a new type of “arm candy” — a chicken corsage, which is exactly what it sounds like. For a mere $20, the savvy shopper can purchase a kit online, which will ship from a Louisville, Ky. florist, and comes complete with delicate corsage-makings and a $5 KFC gift card to be used for a drumstick. The only decision you’ll have to make is whether the morsel to adorn your date’s lovely wrist will be Extra Crispy, Kentucky Grilled Chicken or Original Recipe.

Just be forewarned of two things: First, it’s not easy to get grease stains out of chiffon. Second, if it suddenly seems as though your date is leaning in for a mid-dance kiss, she might just be leaning in for a nibble of her delicious accessory.

The Cronut Apology: You’re Doing It Wrong

cronutIf you live in New York–and even if you don’t–you may have heard of the Dominique Ansel Bakery and its famous invention, the cronut.

[Full disclosure: we tasted one and it was pretty good, especially the super-creamy filling. But there is no way in hell we would ever wait in line for one like so many insane people do every morning.]

Anyway, the bakery recently won even more headlines than usual after the city Department of Health shut the site down due to the discovery of “several hundred mouse droppings.”

The story has now been resolved and the bakery reopened, but it didn’t end before a bit of back-and-forth between the bakery’s rep and a local blog as well as a a defiant thank you/apology letter from the proprietor to his fans.

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Jack Daniel’s Challenging Competitors to a Branding/PR Fight

funny-Jack-Daniels-water-dispenser

Meanwhile around the cooler in the break room…

If you fancy an adult beverage, odds are you have imbibed in a high ball glass full of Jack Daniel’s burning smooth, corn-based recipe. And now that the 148-year-old, Tennessee-based whiskey distillery has a proprietary face and taste in the beverage industry, they want to keep it that way.

And so, Jack Daniel’s is taking the competition to court over the term “Tennessee Whiskey.” Because they can, in case you were wondering.

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WTF? Construction Workers Should Eat a Snickers to Properly Fuel Their Misogynistic Catcalls?

An ad that shows construction workers yelling empowering, kind, pro-equality encouragement at women? What could possibly be bad about that — it’s clever, cute, and progressive, right? Well, this Snickers ad could have been those things, but ends up sending a message that is anything but.

The Australian spot shows builders calling out to women, saying things like: “Wanna hear a dirty word? Gender bias!” and “You know what I’d like to see? A society in which the objectification of women makes way for gender-neutral interaction free from assumptions and expectations.” Pretty amusing.

That is, until the campaign’s tagline pops up: “You’re not you when you’re hungry.”

Wait, what?

So… blue collar workers are inherently sexist, disrespectful brutes who should eat a Snickers so they can go back to properly harrassing and threatening women like they’re meant to? That’s the message we’re getting from this, and we’re not alone. Read more

Bad News for Chicago: Chefs Agree Your ‘Pizza’ Sucks

chicago pizza

Yeah. It’s called soup. 

If I am a connoisseur in anything, other than PR listicles, talking baseball, and picking out women’s perfume (it’s a gift…sue me), it would be pizza. I am a Teenage Mutant Ninja Turtle (although a skosh past puberty now). I adore pizza, from pan to hand-tossed, New York style to Texas style (jalapenos, if you’re wondering). If it’s pizza, I’m so there.

Unless it’s Chicago Deep Dish style. Some people think I’m an idiot for that stance but if I need a spoon and a fork to eat it, that’s a different meal entirely. And now, some serious chefs agree. Bad PR alert for the Windy City coming in … 3 … 2 … 1 …

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Chick-Fil-A CEO Is So Over This Whole ‘Gay Marriage’ Thing

shutterstock_109249637In case you needed further evidence that anti-gay statements are no longer good business on the national level, Chick-Fil-A CEO Dan Cathy—the loudest of the corporate voices on the topic in years past—now says he’s done talking about it.

In an extended interview with the Atlanta Journal-Constitution last week, Cathy said he “regrets” turning his company into a corporate spokesperson on social policy:

“I’m thankful that I lived through it and I learned a lot from it.”

His personal feelings on the matter have not changed, but:

“The bottom line is we have a responsibility here to keep the whole of the organization in mind and it has to take precedence over the personal expression and opinion on social issues.

…it’s probably very wise from our standpoint to make sure that we present our brand in a compelling way that the consumer can relate to.”

He might just be onto something.

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More #McFail: Couple Kicked Out of McDonald’s for Sitting ‘Too Long’

funny-mcdonalds-sign

Yes, it deserves to be a trend — #McFail!

You would think it’s more of a vendetta than reporting #PRFail, but no, it’s real. The Clown really has been sucking out loud that much lately. If you have enough to sit in a fast-food drive-thru, take a gander at this list of bad PR stories from PR Newser, which I’m trying to get #McFail to catch on, so help a brotha out.

And now that it has been about a week or so, it’s time for McDonald’s to corral some more bad PR. This time, the Clown stuck his size-18 Bozo shoes in the behind of two octogenarians out of a Virginia McDonald’s because — wait for it — they were sitting too long.

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STUDY: The Public Wants More Information from Food Brands

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It’s no secret that consumers are more concerned with the health benefits, purity, and environmental impacts of the food they buy than ever before.

But a recent Cone Communications survey polled more than 1,000 people to dig a bit deeper for specifics, finding that generational divides exist within these trends and that food brands have a fresh opportunity to define and differentiate themselves via consumer preferences. 74% of participants said that companies need to do a better job of explaining why they stand apart in terms of environmental concerns.

Some more key stats from the “2014 Food Issues Trend Tracker” after the jump.

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Now Guinness Is Dropping Out of the St. Patrick’s Day Parade Due To Its Anti-Gay Policy

st. patty's paradeBeer and St. Patrick’s Day go together like peanut butter and jelly. But some beer companies are breaking up this happy pairing because of the anti-LGBT policy associated with the holiday’s big events. On Friday, Heineken announced that they were pulling their sponsorship of the St. Patrick’s Day parade taking place today at 11am in New York City (it says it’s the world’s largest and oldest parade). And the makers of Sam Adams, the Boston Beer Company, said it was done with the South Boston parade.

Now we have word that Guinness is also pulling its sponsorship of the New York parade. This after the iconic bar Stonewall Inn said it wouldn’t sell the beer for St. Patty’s because of its support.

The City Council and Mayor Bill de Blasio also said they wouldn’t be participating because of the policy.

Guinness released the following statement about the move:

Read more

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