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Hospital ER Nurses Knew This Was Going to Happen Someday

ER wait times

Um, Healthcare? Pick up the white courtesy phone.

Every had a terrible accident, or have a loved one call in the middle of the night with some horrifying news, and you had to rush over to the nearest hospital?

Almost every time this happens: people have to wait in the ER for hours.

Ofttimes, this wait makes what airplanes do on the tarmac while your smartphone battery depletes to nothing seem quick. The wait is awful. Sitting there with uncertainty about what lies ahead. No one seems to really care because you may as well be known as “number 84.” And from your perspective, there seems to no rush.

Surely, someone has said fuming with frustration, “This wait is killing me!” Whelp, it finally did… 

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Wolverine Posts A Skin Cancer Prevention Message to Instagram

hugh jackman cancerCampaigns that build awareness about prevention and research into a disease are usually elaborate and loud. And rightfully so. A good cause deserves lots of attention.

The pink ribbons that mark the fight against breast cancer are ubiquitous and, at this point, known by everyone. The yellow bands of the Livestrong organization not only drive support for the organization’s cause, but have become something of a fashion statement. And even without Jerry Lewis, the annual telethon to raise money to fight muscular dystrophy raised $61.5 million over Labor Day.

But perhaps all it takes is an Instagram from a superhero to spread the word.

Hugh Jackman, aka Wolverine aka yesssss, posted a photo with a bandage on his nose explaining that his wife Deb told him to get a spot checked. It turns out that it was basal cell carcinoma, a form of skin cancer.

“Please don’t be foolish like me. Get yourself checked. And USE sunscreen!!!” he wrote in the accompanying note.

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And Now Obamacare is to Blame for Bad Driving

DOT_message“The scourge of healthcare,” “A death spiral for all Americans,” “The beginning of the end” and “Socialism’s entry into the USA.”

These have been in the news as lovingly euphemisms for the Affordable Care Act, otherwise known as “Obamacare.” It’s no secret the name, the idea and even the damn website isn’t exactly winning the White House many brownie points with the voting public.

And with this report via Forbes from the Manhattan Institute, we have another reason why people hate it: “In the average state, Obamacare will increase underlying premiums by 41 percent.” Makes so mad you could run someone off the road, huh?

Whelp, funny you say that…

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Pepto Bismol Tweet Proves to be a Runny Decision

peptobismolSocial media policies are a real thing. At least, they should be when it comes to large corporations. Content strategy, link building, hashtags and trends. And then there’s that whole proofreading thing.

Research for sources should be three-deep. Mandatory. Editing shouldn’t be any different.

You are not perfect. I’m not perfect. In fact, by the the time you read the end of this sentence, you will release your brain read over a second the. (See what I did there?) Every once in a while, you’ll find a brand that isn’t familiar with the snarky side of social media wants to flex its skills and take them out for a spin.

Enter into the fray, Pepto Bismol?

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Suzanne Somers Didn’t Fact Check Her WSJ Healthcare Op-Ed

"Sex And The City 2" New York Premiere - ArrivalsBlog world secret: typos are not a huge deal; we make like five of them every day. Errors in a high-profile guest article, however, will seriously damage your credibility. This week Chrissy from Three’s Company took a break from bragging about how many times she has sex with her 77-year-old husband every day to write an anti-ObamaCare piece for the Wall Street Journal‘s new “experts” feature under the super-scary headline “The Affordable Care Act Is a Socialist Ponzi Scheme.

She made the usual arguments about how this convoluted attempt to make healthcare more accessible would limit consumer choice and lead to dependence on the state before dropping two quotes that somehow escaped her editors:

Screen Shot 2013-10-29 at 10.02.48 AM

“Widely disputed” means the first quote has been used and corrected repeatedly over the past 60 years.

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POLL: Americans Favor Legalizing Marijuana for First Time in U.S. History

To paraphrase an old folk song from the 60s: “The times they are a’ baking.” It’s no secret that this country is getting more liberal with its collective ideology. That’s not to say ACLU-card carrying “bleeding hearts,” hyper-political folk. The word technically refers to people who are not necessarily opposed to new ideas or ways of behaving that are not traditional or widely accepted.

Take this latest Gallup poll as Exhibit A:

Gallup Poll

Since the 60s, when America was puff-puff-passing more than most, to now, that “liberalism” of thinking has become more pervasive than ever before. And now, as Gallup notes, more than 58 percent of America is now down with buying a bong and keeping it watered-down.


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It’s Damage Control Time for the ObamaCare Launch

HHS_HealthCare_MOBILE_BILLBOARDYou might have missed this story amidst the embarrassing failure of the “destroy the government” movement, but there have been quite a few technical glitches related to, the homepage of the only government program that could ever possibly be “worse than slavery” (these folks with their messaging). So yesterday the team that created the very thing those guys hate most decided to start cleaning up after their own embarrassing failure.

A report from the Washington Times asserts that, among other things, federal officials only tested the site for four to six days when they should have done so for four to six months—and that organizational failures left many anxious Americans unable to register for insurance on

In a formal blog post, the Department of Health and Human Services responded by admitting that “The initial consumer experience of has not lived up to the expectations of the American people” thanks to error messages, slow-loading pages, and all the things that you’d expect from a dial-up Yahoo account circa 1998. The post highlights elements of the “product” that are working, notes improvements and promises that a coming “tech surge” will help everyone use that site as it was meant to be used.

Obama probably could have written the post himself if he weren’t busy giving a speech to the press today in order to defend and explain his signature project for the millionth time: he said that there’s “no sugar-coating“ the “unacceptable” tech issues, so someone’s been listening. Then this happened:

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The CDC’s Anti-Smoking Scare Tactics Prove Effective

When gentle persuasion and supportive encouragement fail to get the people you love to quit smoking, try shocking, terrifying, and disgusting them — it worked for the US government.

The first federally funded anti-smoking ad campaign hit the airwaves in the spring of 2012, followed by a second round this past spring. The effort left sugar-coating and consideration for the sqeamish in the dust by featuring graphic images and stories about real ex-smokers who had suffered paralysis, stroke, lung removal, heart attacks and limb amputations.

It seems that as much as people may not want to see such things, they really, really don’t want to experience them. New data released by the Centers for Disease Control show that an estimated 1.6 million Americans tried to quit and at least 100,000 likely succeeded as a direct result of the campaign’s scare tactics. The study also found that during the campaign, the CDC’s national toll-free quit line (1-800-QUIT-NOW) got 132% more calls and its website ( attracted 500,000 more visitors than usual.

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After Public Outcry, Clear Channel Lifts Ban on Women’s Clinic Ads

Earlier this month, we told you that Clear Channel in Wichita, KS, had pulled ads for a local women’s clinic for violating “decency standards.” In response, women’s rights group Women, Action, & The Media (WAM) teamed up with the South Wind Women’s Center to create the #ChangeTheChannel campaign in order to insist that women’s health care is never indecent, and that everyone has the right to know where they can get medical care.  

Since the launch of the effort, many thousands of citizens in Wichita and across the country phoned, emailed and tweeted the Wichita Clear Channel office and Clear Channel’s corporate representatives, calling on the company to run the ads. Around 70,000 people signed petitions to the same effect.

In response to the national public outcry, Clear Channel officials met with representatives from the clinic on August 7, and promised to reconsider the ban on its ads. Then, yesterday, after a month-and-a-half of national pressure, Clear Channel officially reversed its decision to keep the ads off the air, and agreed to run them.

In light of Clear Channel’s decision, Jaclyn Friedman, Executive Director of WAM!, told PRNewser’s Elizabeth Mitchell via email: Read more

Don’t Count on BuzzFeed Sponsored Posts to Win the Millennials

The chattering classes were all abuzz yesterday about a sponsored post on everyone’s favorite site to visit for kitty pic listicles and condescending literary rants. (Wait, what?)

Here’s the story: In an amusingly blatant attempt to push its talking points to those young folks who will determine the future of politics in this country, conservative think tank The Heritage Foundation illustrated its distaste for the Affordable Care Act, aka Obamacare, with BuzzFeed‘s trademark combination of one-liners and GIFs.

OMG CUTE LOL! But will it work?

We say meh. :-/

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