Pom Uses Parts of Judge’s Ruling To Defend Health Claims
A judge ruled in favor of the Federal Trade Commission this week, finding that Pom Wonderful, makers of the pomegranate juice in the curvy bottle, made inflated claims about the healthy properties of its product. Without the evidence to back up assertions that it can reduce the risk of heart disease, prostate cancer, and other ailments, the company cannot make these sorts of assertions for the next 20 years, the judge said.
Judge D. Michael Chappell also said, however, that there are some health benefits to pomegranates and their juice. Pom has latched on to these particular quotes and is using them in a new ad that continue to argue the company’s point.

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