TVNewser AgencySpy TVSpy LostRemote FishbowlNY FishbowlDC SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

mbTV

NFL Pro Brad Smith on Richard Sherman: ‘He’s Not a Bad Guy’

mediabistrotv_1

Yes, people are still talking about Richard Sherman‘s NFC championship post-game interview. So when Philadelphia Eagles wide receiver Brad Smith, in New York to promote his “Design for Brad Smith” competition, stopped the Mediabistro offices, we couldn’t resist asking his thoughts on the PR foul.

Check out our MediabistroTV interview below:

We’ll have more on the “Design for Brad Smith” competition during our coverage of New York Fashion week next week. And to watch more MediabistroTV videos, subscribe to our YouTube channel and follow us on Twitter: @mediabistroTV.

Mediabistro Course

Storytelling for Media Professionals

Storytelling for Media ProfessionalsLearn how to use stories to inspire, connect, and persuade your clients! In this workshop starting September 3, you'll learn how to uncover stories in everyday life, incorporate stories into your media work, use storytelling techniques with clients, all to improve your pitch and presentation skills. Register now!

Jackie Stone, Marketing Maverick, on the Early Days of the Internet

mediabistrotv_1

ProfitFromYourPassion150x150

Marketing exec Jackie Stone has been working in digital media since 1995, which means she’s seen firsthand just how much the Internet has transformed the way we share content and connect with people. Stone got her start as an account supervisor for the Promotion Development Group, one of the first companies to use the web to help market its clients’ brands. Today Stone is the senior vice president of marketing for Spanfeller Media Group, which publishes The Daily Meal and The Active Times.

In the second week of Mediabistro’s Profit From Your Passion series, Stone discusses the early days of the Web: “We built the first websites for Macy’s, Bloomingdale’s… We were just beginning to understand the power of what this was going to be.”

Check out the video below for more from Stone, including her advice for aspiring marketing professionals.

To watch more mediabistroTV videos, subscribe to our YouTube channel and follow us on Twitter: @mediabistroTV.

Chef Roblé on His Life as a Reality TV Star

When you’re watching reality TV, and we know you do watch reality TV, do you ever wonder what’s really going on? How did the reality stars become reality stars? How much do they get paid and is anything faked?

MediabistroTV asked Chef Roblé Ali, star of Bravo’s “Chef Roblé & Company” those very questions. Watch the film to see what he says.

For more videos, check out our YouTube channel and follow us on Twitter: @mediabistroTV

CNN Focuses on Gap between News and Life

There was a day when a 24-hours news network sounded like a brilliant idea. We live in a complex world full of complicated events that highlight the worst and best of humanity.

From violent wars and corrupt politicians to heroic deeds and acts of selflessness, how could a network not fill its programming with constant and original news updates?

However, with the technology that allowed networks to report 24-7 from every corner of the world, we learned something very important about the public: from cuddly kittens to sickening carnage, we’ll watch the same images over and over and over and over and over again. Who needs a news cycle when you can just hit replay again and again?

The public is strongly addicted to emotional footage, and after September 11, coupling dramatic scenes and outlandish scenarios with charged commentary and paranoid speculation fractured viewers into different but loyal viewing demographics. We all know the stereotypes about the people who watch Fox News and the people who watch MSNBC, as stalwart news anchors like Brian Williams continue to scratch their heads.

Just as times were changing back then, times are changing now, and Jeff Zucker, CEO of CNN, fully understands this. Throughout the past decade the public sensibility has evolved and viewers began migrating from the constant barrage of loud news and bombastic analysis to shows that focused on the more pleasant aspects of life such as food, travel, health, history, science and reasonable opinions on real, everyday challenges.

Though yesterday’s bombing of the Boston Marathon demonstrated there will always be senseless violence and inexplicable trauma in our world, the public appears to be internalizing the frailty of life and living by the mantra we all—at least in theory—agreed to after September 11: the best revenge is living well. And now CNN’s network is beginning to reflect that with more accessible programming. Read more

HLN’s Kyra Phillips on Striking a Balance Between Career and Family

Life in the broadcast news business can be filled with travel, odd hours and a lot of uncertainty.

HLN news anchor Kyra Phillips worked the local TV circuit before making the jump to CNN in 1999. So is she happy with the path she chose?

Phillips recently sat down with TVNewser managing editor Chris Ariens to talk about how she views her life now and shares one of the frustrations of being a role model for those who want to follow in her footsteps.

Also, be sure to check out our first interview with Phillips.

>Media Beat Part One: Kyra Phillips Talks About the Challenge of Holding on to Viewers After the Jodi Arias Trial is Over

For more videos, check out our YouTube channel and follow us on Twitter: @mediabistroTV

HLN’s Kyra Phillips on Keeping Viewers Watching After the Jodi Arias Trial is Over

Cable Network HLN has seen its viewership spike during its coverage of the Jodi Arias murder trial, but what happens after the verdict is reached?

In this episode of Media Beat, “Raising America” anchor Kyra Phillips tells TVNewser’s managing editor Chris Ariens about the opportunity and the challenge presented by the increased viewership during the trial. “I want to say to them, ‘OK, I get it. I understand you’re interested in this. OK, we can give you some of that. We can continue to give you that. But also give me a chance to show you another way that we do TV, another way that we do news.”

For more videos, check out our YouTube channel and follow us on Twitter: @mediabistroTV

New Show! Elevator Pitch Fast Forward: I-Ella

They came on the mediabistroTV series “Elevator Pitch” hoping someone would take a chance on their ideas. In our new show, “Elevator Pitch Fast Forward,” host Alan Meckler checks up on the new business owners to see how they’re doing.

In our first episode, we dropped in on I-Ella CEO and founder, Ella Gorgla to see where the fashion insider’s marketplace is today. Gorgla showed us how giving clients a red carpet experience put new life into her business. She also gave “Elevator Pitch” hopefuls some solid advice to make sure their startups never go out of style.

For more videos, check out mediabistroTV, and be sure to follow us on Twitter: @mediabistroTV

Lori Greiner Talks About the Oprah Effect and What Inventors Need to Be Successful

Lori Greiner knows firsthand the power of Oprah Winfrey to sell product.

In part two of our conversation with Greiner, the “Queen of QVC” and regular on ABC’s “Shark Tank” tells SocialTimes editor Devon Glenn what happens when one of your products makes the list of Oprah’s favorite things, how every inventor thinks they have the greatest thing in the world and what they need to do to make sure they’re right.

For more videos, check out our YouTube channel and follow us on Twitter: @mediabistroTV

Media Beat: Lori Greiner Talks About Swimming with the Sharks

If you like watching rich people buy things on TV or prefer doing it yourself while watching QVC, then you’re probably familiar with Lori Greiner.

Greiner, known as the “Queen of QVC,” is also a regular on the ABC show “Shark Tank” where those that have millions listen to pitches from those that have little more than a million dollar idea.

SocialTimes editor Devon Glenn sat down with Greiner to talk about the show, her reign on QVC and if any of the products she’s invested in on “Shark Tank” have any bite.

For more videos, check out our YouTube channel and follow us on Twitter: @mediabistroTV

Score That Job: Lippe Taylor

Looking for a new job but getting frustrated? Are you trying to figure out who you need to talk to? What does a company really mean when they say they “work hard and play hard?”

In this episode of “Score That Job,” career expert, author and mediabistro editor Vicki Salemi sat down with Lori Rubinson of Lippe Taylor, a New York agency with clients like IKEA and Elizabeth Arden that focuses on women through public relations, advertising and social marketing.

>You may remember Lippe Taylor from an episode of “Cubes”: Cubes: Office Tour of PR Agency Lippe Taylor

Find out why they’re looking for someone who is creative, not “boring” nice and how you can “Score That Job.”

You can view our other MediabistroTV productions on our YouTube Channel.

NEXT PAGE >>