Launch a social media campaign that will build your brand and deliver results in our online Social Media Marketing Boot Camp starting June 7. Speakers include Abigail Cusick (Bravo Digital), Gregory Galant (Sawhorse Media), Alex Leo (Thomson Reuters Digital), Jim Tobin (Ignite Social Media), and many more. Read the reviews.
In this episode of “Cubes,” we tour the worldwide headquarters of IPG Mediabrands, the media holding company responsible for $34 billion in global revenue from advertising agencies such as Universal McCann. IPG’s work includes the Geico Gecko and Volkswagen’s pint-sized Darth Vader.
The IPG headquarters is home to a cutting edge media lab full of “Minority Report”-esque marketing technology, and the office includes a high-tech workspace dubbed “the desk of the future” and a skyway stretching over 32nd Street that was once used by the Gimbels department story, the building’s previous tenant.
In the latest episode of mediabistroTV’s “My First Big Break,” we hear from radio personality, author, former Fox News host and GBTV founder Glenn Beck. While he has found tremendous success across many different forms of media, did you know that he almost left the business to go to cooking school? If it wasn’t for a heart-to-heart conversation with his father, he may never have found his professional voice.
In the latest episode of mediabistroTV’s “Elevator Pitch,” host Alan Meckler meets with Storyville co-founder Paul Vidich. Storyville is a mobile app for short stories that connects readers and authors. A former music executive, Vidich helped Steve Jobs bring music singles to iTunes. He hopes Storyville will do for the short story what iTunes did for the single.
In the latest episode of mediabistroTV’s “My First Big Break,” we hear from HollywoodLife.com editor Bonnie Fuller. Fuller gained international acclaim as the editor of magazines such as Marie Claire, US Weekly and Cosmopolitan, but did you know that she started out as a beat reporter writing about sports clothes? Or that a friendship with an upcoming fashion designer named Tommy Hilfiger led to a meeting that would change her professional career? Watch below, as Fuller explains how she went from a young cub reporter, to one of the most powerful women in publishing.
In the latest episode of mediabistroTV’s “Elevator Pitch,” host Alan Meckler chats with Jux CEO Ted Metcalfe. Jux is a personal publishing platform that allows users to create immersive, full-screen collections of photos, videos, and words. The startup says it’s like blogging without all of the crap.
In this episode of “Cubes,” we tour the offices of XO Group Inc., the media company best known for every bride-to-be’s favorite site, The Knot.
The XO Group’s brand-new space in lower Manhattan boasts a fashion runway, a bar with a kegerator, a giant projection screen for playing Xbox Kinect, and a staircase inspired by the ones found in Apple stores. Oh, and it has really good feng shui.
In the latest episode of mediabistroTV’s “My First Big Break,” we talk to “Inside Edition” anchor Deborah Norville. Now everyone knows her as the face of the syndicated CBS news program, but before she got her shot nationally, she started in Georgia, working at CBS affiliate WAGA. As for her break, it came before she even graduated from college, and involved a little bit of luck, and former President Jimmy Carter.
In the first part of our three-part “Media Beat” interview with Jonah Peretti, the BuzzFeed founder discusses how his company is becoming a full-scale news organization following a flurry of recent hires and breaks down how social media drives news online.
“We have reporters who have beats and sources, and can do original work,” Peretti says, “the kind of work that reporters love to do, where they dig in on a story. They’re not just aggregating, they’re not summarizing what’s happening elsewhere, they’re creating something new and original.”
In the latest episode of mediabistroTV’s “Elevator Pitch,” host Alan Meckler chats with Sonar founder Brett Martin. Sonar is a mobile app that helps you uncover the social connections you may have with people nearby. Martin talks about how he got his first round of funding at SXSW and describes his vision for the future of social interaction.