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Mediabistro

Students and Interns: Party with Mediabistro Next Week!

MB Paaaaaaaaaarty

A few questions for our readers:

  • Are you a student or intern in New York?
  • Do you like to party?
  • Are you free next Tuesday?
  • Did you answer “yes” to all three of the preceding questions?

OK then: you need to attend the Mediabistro Student and Intern party on Tuesday, August 12 at 6:30 at Manhattan’s Turtle Bay (987 2nd Avenue between 52nd and 53rd Streets).

It’s your chance to swap stories with others entering the media world and learn more about how Mediabistro can help you land your first gig.

(There will be drink specials, appetizers and a chance to win some free MB classes as well.)

Click here to RSVP — as long as you’re 21 and older.

Mediabistro Course

Freelance Writing: Advanced

Freelance Writing: AdvancedGet better assignments, increase revenue, and gain exposure as a freelancer! Starting September 16, students will learn how promote themselves as a writer on the web ans social media, develop relationships with editors, boost their income, and other skills to improve their freelance careers. Register now!

Tune in Tomorrow for Career Advice from Microsoft’s Marketing Manager

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Three quick questions:

  • Do you have a free moment tomorrow at lunchtime?
  • Would you like some advice on how to begin and advance your career in communications, social media and/or marketing?
  • Would you like to hear current Microsoft head of marketing/former Social@Ogilvy VP Geoffrey Colon discuss the matter?

If you answered “yes” to any of the above, then we strongly encourage you to tune in at 1 PM tomorrow for Mediabistro’s “Career Lunch Hangout” as managing editor Valerie Berrios and MediaJobsDaily editor/career expert Vicki Salemi host a Google+ event with Colon, marketing manager at Microsoft.

More details after the jump.

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Register for Mediabistro’s ‘Public Relations: Build Your Porftolio’ Course and Save

Linda Marsicano

Today in Shameless Self Promotion: Students looking to enter PR and professionals who’d like to hone their skill sets can both benefit from Mediabistro’s “Public Relations: Build Your Portfolio” course.

The four-week online program, run by former Playboy corporate comms VP Linda Mariscano, runs from this Wednesday, September 25th to October 23rd. The classes will help attendees focus on refining their writing skills, building and arranging a body of work, and learning to present themselves and their credentials in the best possible light.

At the end of the course students should have:

  • A PR portfolio including letters to the editor
  • Op-eds
  • A press release and media alert
  • A press plan with a social media component
  • Talking points
  • A pitch letter
  • A PR resume

And yes, you can still register and save: use the discount code “PR50″ when registering before the class starts on Wednesday and save $50.

Enroll in the ‘Public Relations Intensive’ Workshop and Get a FREE Webcast

Want to master the PR game with an intensive four-week course sponsored by Mediabistro?

From today until Thursday, September 12th at noon, you can enroll in Public Relations Intensive or any other Mediabistro class and you’ll be entitled to participate in the webcast of your choice (a $49 value) for FREE!

What will this course involve? You’ll attend keynote sessions with featured speakers from Ogilvy, PKPR and other firms throughout the industry that cover topics from Crisis Comms to Pitching in the digital age. You’ll also receive regular homework assignments related to the topic of the week, receive one-on-one feedback from advisors in small homework groups, and get the opportunity to network with PR professionals from around the country.

Just enroll and use promo code WEBCAST at checkout. Remember, the promo expires Thursday 9/12/13 at 11:59pm ET.

Click here to read more about Public Relations Intensive and click here for more of Mediabistro’s Fall classes.

Save $50 on Mediabistro’s Sports Event Marketing Course Starting May 1

Love sports? Love event planning? We’ve got a course for you. One of our newest offerings, Sports Event Marketing, begins on Wednesday May 1, 2013. In this intensive course, you’ll get hands-on experience creating a mock sports marketing campaign portfolio from an agency, corporate sponsor, or team franchise perspective. Interested? Learn more and register here. Use the promo code SPORTS50 to save $50 at checkout. This special offer expires April 30, 2013.

Instructor Michele Lago (left) is an event planner and sports marketer who has worked at five Olympic games, six Super Bowls, and two Masters. Her client list includes The Coca-Cola Company, SportsMark, Special Olympics, and The Sports Authority. During an interview with Michele, we asked what her most exciting event was. She said:

“My favorite event during that time (and my husband would likely agree) was the 2007 [Sports Illustrated] Swimsuit Issue Launch Party. That was the year Beyoncé was on the cover, and we hosted a 750-person VIP party in Hollywood with all the swimsuit models. The party was logistically and creatively challenging and was one of my first large high-profile events that I managed, so I always think back on it and smile.”

You can read the rest of our interview with Michele or visit the course site to learn more about the program and register.

 

Oh Hi: We Threw a Party This Week!

Big thanks to all who came out to our party at the Empire Room on Tuesday night! We greatly appreciated you all showing up to have a couple of drinks, trade business cards, look for new career opportunities and listen politely as your host tested his latest, lamest jokes. Apologies to anyone who wasn’t able to get in (we are popular for some reason) and a special thank you to the folks at Horn Group for sponsoring and organizing a great event. Here are some pictures:

Attendees getting their network on…

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Save $50 on Mediabistro’s PR: Media Training & Relations Course

Public Relations: Media Training and RelationsIn PR, you can never have too many relationships. Discover how to build meaningful relationships with clients and media outlets in our Public Relations: Media Training and Relations course–and save $50 on enrollment now with the discount code “PRPRO”.

Instructor Dick Pirozzolo, principal of Pirozzolo Company Public Relations, offers PR, marketing communication, and media placement services to corporate and government agencies internationally. He’ll teach you how to:

  • Generate leads and pitch contacts from media lists, online databases, blogs, and social media
  • Find out what producers and segment bookers are looking for
  • Develop talking points and understand how to prep your clients appropriately
  • Build lasting relationships and book repeat performances

You’ll see immediate payoff from this class in your day-to-day job. One student says:

“Dick is knowledegeable and experienced, with the ability convey his knowledge with enthusiasm. His lectures were well-oprganized and informative. Right after this class, I was able to generate media interest for my client using Dick’s suggestions.— Tom Panas

Don’t miss out on this great opportunity. Spots are limited, so sign up soon!

Break into PR with the Former VP of Corporate Communications at Playboy Enterprises

The past decade has seen both a significant spike in interest in the public relations field and an abundance of jobs. Get your foot in the door of this exciting industry with Mediabistro’s online Public Relations class starting Wednesday, February 6!

Instructor Linda Marsicano (left) is the former VP of corporate communications with Playboy Enterprises. Her experience includes prepping CEOs for appearances on 20/20, Dateline NBC, and The Today Show–along with every other aspect of the PR equation.

In her class, you’ll learn to:

  • develop a tactical PR plan that generates results
  • write dynamic biographies
  • effectively distribute your own news releases

By the end of the course, you’ll be impressing interviewees left and right. Spots are limited, so sign up soon!

Mediabistro Needs an ‘Intro to PR’ Instructor (UPDATE)

Today in Shameless Self-Promotion, we have a few key questions for ambitious, experienced public relations professionals:

  • Are you a well-schooled PR veteran?
  • Do you have a history of working for major firms and serving big-name clients?
  • Do you closely follow current developments within the industry?
  • Are  your own experiences entering the field and working your way up the career ladder relevant to today’s graduates and other professionals who wish to enter the crazy, colorful world of PR?
  • Are you ready to teach students how to get their feet in the door and how to master the basics of the business?
  • Are you comfortable developing a syllabus/lesson plan, hosting interactive discussions and reviewing students’ work?

If you answered yes to all of these questions, you may be just the person that Mediabistro needs to teach its upcoming 6-week “Introduction to Public Relations” class!

UPDATE: The instructor position has been filled, but Mediabistro will continue to hold courses relating to PR and other disciplines. To enter our pool of potential instructors, please submit a resume to learn.info@mediabistro.com.

Pitch your Health and Fitness Clients to Triathlete

As the oldest and largest mag in the U.S. that covers the sport, Triathlete has very few competitors. With bylines that boast some of the best and most well-known coaches and columnists in the triathlon world, newbies and seasoned triathletes all turn to the pub for tips and inspiration.

The mag is open to PR pitches that are in any way athletic- or triathlon-related. “Gear and tech items are probably the best way to go, as we do gear review in all parts of the magazine under a variety of different names,” said managing editor Adam Elder. “Profiles, celebrity, travel, exciting getaways that discuss the training situation there, or anything with an athletic angle is also great.”

Get editors’ contact info in How To Pitch: Triathlete. [subscription required]

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