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Pop Culture

Victoria’s Secret Just Doesn’t Get It

victorias-secret-perfect-body-hed-2014_0

…or maybe they get it too well.

No, these Victoria’s Secret models aren’t wearing Halloween costumes — they’re just so heavily Photoshopped that one can barely recognize them as real-life human beings.

We don’t know about you, but we find the brand’s UK “perfect body” campaign to be a bit odd given all the recent studies telling us that consumers want more “authenticity” and emotionally rewarding “relationships” with brands. The tagline for this campaign might as well be “we’re perfect and you’re not.”

Shockingly, that public is less impressed with this campaign than jaded New Yorkers were with their new “ambassador” Taylor Swift.

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15 Brands That (Also) Won the World Series

Some things are relatively predictable: The Giants won another very close World Series, the city of San Francisco flipped out (the Queen singalong above was one of the milder scenes), and a bunch of brands took to social media to congratulate the team.

Let’s review some of the winners.

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‘Dumb Ways to Die’ Does Halloween

On this Throwback Thursday, here’s a new campaign from the team behind one of our favorite PSA series: “Dumb Ways to Die.”

This one is interesting in that it’s not a standalone piece: it’s “interactive” in allowing users to make a Choose Your Own Adventure-style decision: trick or treat? Here’s the intro:

Tricks and treats below.

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New Yorkers Unimpressed by Taylor Swift

taylor swiftOn Monday we learned that Taylor Swift will be New York City’s “global welcome ambassador for tourism” — and just as quickly we learned that our fellow city folk wish she would just go back into the woods.

You should really read the New York Times roundup of “meh” reactions from various area writers, but we’ll go over the lyrics of the song that (coincidentally!) preceded the campaign.

“Walking through a crowd/ The village is aglow”

If she could walk comfortably, then she’s definitely not talking about the Halloween Parade or the Gay Pride Parade or any other large event in the area.

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Here’s Your First PR Sitcom, ‘Seriously Distracted’

In the past we’ve mentioned the fact that depictions of PR in pop culture don’t tend to be too positive. The fictional names that come to mind are Samantha Jones, Olivia Pope and…The Kroll Show. There are some exceptions like FXX’s You’re the Worst, but despite the fact that its female lead works in PR, we don’t see much of what she does beyond hanging with the rap group that seems to be her only client.

When we heard back in March that PopSugar would produce its own mini-sitcom about the industry, we were…interested. Last week, “Seriously Distracted” debuted on PopSugar’s entertainment and celebrity sites, and we were happy to see that it stars Amy Sedaris, brother of serial embellish-er David Sedaris and former star of Stephen Colbert vehicle Strangers with Candy.

Here’s the first episode, guest-starring Kimiko Glenn of Orange is the New Black:

Honest question, since we’ve never worked with unjustly famous people: do they really get this bad?

In summary: the employees of Le Grande PR are (almost) all female and their prospective clients are ignorant, self-obsessed celebrities. But Sedaris’s hair is great, isn’t it? And did you catch the 30 Rock reference?

Second episode after the jump. It involves middle-aged women on Tinder.

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Redskins Rep Isn’t Here to Make Friends

So the Washington Team Whose Name We Mentioned in the Headline for Context beat the Dallas Cowboys last night. It was an upset decided by a single field goal in overtime that saw the lowest-ranked team in the NFC East defeat the highest-ranked team in the same division. We don’t even watch football regularly and we can say it was a great game.

Afterward, however, lots of reporters wanted to interview replacement quarterback Colt McCoy — and while PR was fine with him staying on the field to talk to ESPN, one interview was apparently enough. Here’s a rep identified by SB Nation as Tony Wyllie (follow him on Twitter) telling a reporter from ESPN Deportes that, well…

OK, dude! You know that Deportes is the most-watched Spanish-language network among young Hispanic sports fans, right? And McCoy seemed ready to talk. Maybe it’s because so few people want to interview the guy who plays backup to the backup quarterback.

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Taylor Swift Is So Much More New York Than You

“I knew you were a New Yorker when you walked in…”

Whoops, wrong song.

Seriously, though: does Taylor Swift even live in New York?

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Madeline Albright, Queen Elizabeth Win Twitter

On the lighter side of things, former Secretary of State Madeline Albright is on a roll, isn’t she?  Last week Wheaties called her a “champion” and this week she proved that she’s just as good at Twitter trolling as she is at statesmanship and spokesmanship (which IS SO TOO a word, autocorrect).

We missed this one while prepping for an event, but Conan got schooled on his C+ joke:

And she kept going.

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A Collection of 18 Statements on the New York City Ebola Case

De Blasio Conference

Pic via The New York City Mayor’s Office

There’s really no way you could have missed today’s biggest news: a doctor who had been treating Ebola patients in Guinea was diagnosed with the virus after returning to his home in Manhattan.

After the news broke, a flurry of official responses were issued by every entity from the hospital where Doctor Craig Spencer worked to the bowling alley he visited on Wednesday night before he came down with symptoms.

This is a very serious matter despite the many jokes that filled our Twitter feed last night and this morning. But reviewing all these disparate statements (some formal, some anything but) makes for an excellent case study in uncoordinated responses to a major crisis.

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Brad Pitt Uses ‘Between Two Ferns’ to Promote His Charity

Another week, another episode of the Funny or Die/Zach Galifianakis series “Between Two Ferns.”

When last we checked in on our hirsute comedian, he was interviewing the president — and we argued that the move was a smart one to promote enrollment in the Affordable Care Act.

In this episode, Brad Pitt deals with a bit of Galifianakis’ gentle ribbing to (sort of) promote his charity, Make It Right.

Note how he managed to drop the name in there before Louis C.K. made his appearance.

Pitt’s org built homes in New Orleans’ ninth ward for those displaced by Hurricane Katrina before running into some bad PR around the beginning of the year thanks to reports that some of the houses were “rotting from the inside out.

So, while this appearance may  not lead to thousands of donations, it was a pretty good decision on Pitt’s part to play along so he could make the mention, no?

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