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Katherine Heigl Goes Litigious Over Duane Reade Twitpic

In a headline custom-made for the tabloids, everyone’s favorite fake doctor Katherine Heigl wants a cool $6 million in compensation from Duane Reade for the sharing of this pic last month:

You don’t really need to ask why, do you?

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Storytelling for Media Professionals

Storytelling for Media ProfessionalsStarting April 22, this in-person workshop will teach you the specific ways to incorporate storytelling into your personal and professional life. Students will examine the role of storytelling in business and put their newfound skills into practice with a series of improvisation, writing, and presentation exercises designed to help them uncover personal stories. Register now! 

WATCH: GoldieBlox Shows You ‘Your Brain on Princess’

Now that the much-discussed spat between GoldieBlox and The Beastie Boys has been settled, the gender-stereotype-challenging toy company is back with a new, equally-clever (but probably less legal action-inducing) commercial.

The spot, titled “This is Your Brain on Princess,” is a threefold masterpiece. Not only does the ad’s focus on an egg perfectly spoof that classic “This is Your Brain on Drugs” PSA, but it’s perfectly-timed for Easter toy-buying, and manages to hammer home the point that little girls, like eggs, either crack under the pressure of a beauty-obsessed culture, or hatch by fully recognizing their multifaceted potential. Pretty brilliant.

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Mayor Rob Ford: When Bad PR Turns Into Reality TV Gold

Rob-FordOn the off-chance you have been stranded on a deserted island or binge viewing on reality TV, you may not have been granted the pleasure to be introduced to Toronto Mayor and professional crack smoker, Rob Ford.

Here he is pictured bringing sexy back … and front … and all around.

Canadian politics is surprisingly comical. First, Rob Ford holds a press conference about his warm pipe ways, then does a media tour about how he has changed his ways, bull rushes a co-worker on closed-circuit TV, yet is still out painting the town a beer-stained tee shirt taupe.

All of this scorched earth behavior hasn’t kicked him out of office with a gavel sticking in his maple leaf. In fact, the city digs him. American talk show hosts love him. And now, reality TV wants a piece of him. 

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Beyoncé and Her Agency Come OUT as ‘the World’s Biggest Brand’

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Who, me?

OUT magazine scored a coup this week with Beyoncé’s first interview following the “surprise” release of her last album.

While Queen Bey (hashtag #BeyOut) does offer some insights into the development of the album and her status as “the hardest-working person in showbiz”, the most interesting part of the feature offers readers a glimpse inside the team that helped her earn all these (unofficial) titles.

“Meet the people behind Beyoncé” includes profiles of several principals at Bey’s agency Parkwood Entertainment.

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15 Brands That Made the Most of the ‘Game of Thrones’ Premiere

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Didn’t you guys jump the shark last month?

There was a show on the teevee last night. You might have heard something about it. And no, it wasn’t ‘Veep.’

As you may have guessed, last night’s Season 4 ‘GoT’ premier provided every brand’s copywriting team with an angle too tempting to resist.

Here are some of the many, many accounts capitalizing on the cultural event.

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Marie Claire Tweets That Kendall Jenner Pioneered Cornrows; Outrage Ensues

kendall-jenner-marie-claireAnd this is why worshiping at the altar of people who have no merit of being idolized is stupid (shout out to entertainment media and everyone who follows Justin Bieber on Twitter).

For those not in the know (or the care), that is Kendall Jenner, a fave of paparazzi vultures everywhere. As you can tell, she thought would braid her hair. You know, as if she has seen it somewhere before but where in the world has she?

Hmmmm… 

Oh yeah, I wonder if she knows anyone who hangs out with black people? Nah, probably not.

I only say that because uber-homogeneous publication Marie Claire tweeted some utter stupidity, claimed those braids were “epic,” and subsequently got a harsh “hello” from this alternative stratosphere called “Black Twitter.”

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Creators of ‘SkinneePix’ App That Slims Your Selfies Seem Undeterred by Criticism

600Can incessant positivity and unwavering insistence save a company’s product from rampant, biting criticism? The creators of the new SkinneePix app — which lets you shave 5 to 15 pounds off that selfie you just took  — are doing their damnedest to prove that the answer is “yes.”

The app is the first one released by company Pretty Smart Women, comprised of Phoenix residents Susan Green and Robin J. Phillips. The couple got the idea for the app while on vacation with friends; everyone kept taking selfies, but no one liked how they looked in them.

“It’s not that they hated their body, they just didn’t like how they looked in the picture,” Green told the LA Times. “For as long as anybody can remember, there has always been that thing: the camera adds 10 or 15 pounds to you. That’s why we’re not going over 15 pounds.”

But not everyone is buying the claim that the app has nothing to do with self-hate or the controversial societal norm of digitally manipulating human beings to reach unattainable ideals. Read more

SNL Brand Parodies: Bad PR?

Love you, Louis C.K., but to anyone who lived through the 90′s Saturday Night Live’sChris for President” skit was last week’s winner, hands down. The second best was this “brutal” takedown of Jos. A. Bank.

Harsh, bro. Today AdAge asks whether the company’s imminently mockable “buy 1 suit get 3 free” made the skit inevitable. We’d say “probably”, but we’d like to pose a different question: does it matter?

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We Smell Dead People in New Walking Dead Trade Group Stunt

Oh, The Walking Dead. We still can’t quite get over your hilariously fake Southern accents, but we certainly admire your ability to inspire stunts like this one:

For the record, this clip is not endorsed by AMC.

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Yikes… Will the Kimye Cover Vanquish Vogue?! (Answer: No.)

kimye coverSo that escalated quickly. One minute we were all gasping at Anna Wintour‘s decision to put Kanye West and Kim Kardashian on the cover of the April edition of Vogue. The next, we’ve got bilious backlash, musings about the downfall of Vogue magazine and Billy Bush asking whether this is going to mean the ouster of Wintour.

Upon closer reflection, while it’s not the ideal public response, the duo are living up to the #WorldsMostTalkedAboutCouple hashtag written at the bottom of the page. This situation, in many ways, is good for Vogue. And in some other ways, will mean nothing much in a few weeks.

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