TVNewser AgencySpy TVSpy LostRemote FishbowlNY FishbowlDC SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

PR Fail

Yum Brands’ New Concept Changes Logo Because Texans Hate Communism

Banh-Shop-in-Dallas

Ever heard of Banh Shop? If North Texas had its way, you wouldn’t have had the opportunity.

Banh is the shiny new toy of Yum Brands, owner of KFC, Pizza Hut, and Taco Bell. In the opinion of the powers-that-be at Yum, the bánh mì sandwich is the next new sub sammich, burrito, or fish taco. In case you aren’t familiar, we’re talking Vietnamese-style sandwiches made of meat or tofu baguettes with various accoutrements.

There’s only one problem: they’re all cooked by Commies!

Look at the picture and see if you can tell why this place freaked North Texans out.

Read more

John Boehner: ‘Unemployed People…Don’t Think They Have to Work’

boehnerIf you ever had any doubt that the primary job of our current and future Congress is to look out for the little guy, may we present exhibit A: U.S. Speaker of the House John Boehner (R-OH).

According to the Bureau of Labor Statistics, the U.S. unemployment rate is 6.2 percent, which amounts to 51 million people currently out of work and unable to support themselves. No one except those 51 million individuals knows how they landed in such an unfortunate predicament, and the reasons are legion: cutbacks, loss of revenue, unpleasant bosses…the point is that people are out of work.

Yet Speaker Boehner seem to have access to insights unavailable to the rest of us mere mortals: last week, he told a crowd at a conservative think tank that unemployed Americans just don’t want to work; they’d rather “just sit around.”

Remember that this man has a driver, a government salary, and a book deal.

Read more

Roger Goodell Press Conference Is Your #PRFail of the Week

While we didn’t have a chance to watch NFL commissioner Roger Goodell’s entire press conference live thanks to our day jobs, we’ve already read enough recaps and seen enough tweets to know that it was a disaster — and not just because of the random annoying Howard Stern guy.

Mediaite has highlights, and here’s the full conference (the audio is a little off, and you’ll note that Goodell doesn’t even appear until the 21 minute mark):

In short: he knows that domestic violence exists, he will establish a conduct ommittee, he has never considered resigning, and he’s “proud” of the “opportunity” to do a better job than the crappy one he did before.

Goodell says that “domestic violence has no place in the NFL” as if it’s some kind of bold stance. And “nothing is off the table” except his own credibility.

He’s also amusingly misspeaks and calls the Super Bowl the “Super War.”

The main conclusion, though: he’s not very good at answering questions!

Read more

Someone Forgot to Cancel Joan Rivers’ Instagram iPhone Promo

Question: when did TMZ become a legitimate news source?

Early this morning, the site best known for sex tapes and whatever deep dirt they have on Justin Bieber told us that someone forgot to cancel Joan Rivers’ pending Instagram iPhone promotion after she passed on to a better place.

Here’s the image, which a super-sleuth at TMZ managed to capture moments before it disappeared forever:

joan-rivers-iphone6-facebook-5

We’d like to point out the very sloppy copywriting on this paid placement: no way Rivers would have droned on about “achievement in design” for five whole sentences without making fun of “the most arrogant company in the world.

We do, however, feel like Rivers (who could teach a few lessons to PR pros, by the way) would have appreciated TMZ’s sense of humor:

“Steve Jobs could not be reached for comment.”

Of course, they still went with the “Promotes iPhone 6 Feet Under” headline. Touche. 

[Pic via TMZ]

CNN Gives Scottish Independence Story 110 Percent

ICYMI: a majority of Scotland doesn’t mind being part of the United Kingdom after all.

All due apologies to William Wallace of Braveheart fame but it seems they don’t want their FREEEEEEDOM as much as we might have thought. Now imagine if we’d been able to resolve the American Revolution in such a well-behaved way! As we ponder that and pour some of ye olde gin on the cobblestone curb, did you happen to see how CNN reported the results?

When the votes were in from all 32 council areas, the “No” side prevailed with more than 2 million votes over 1.6 million for “Yes”. That total is important to note because it’s the closest international media has come to reporting 100 percent of the vote. However, ratings-challenged CNN wanted to be first in line, so they did this:

CNN-Scotland

For those scoring at home, that’s 110 percent.

Maybe there were some mail-in votes that had to make the cut. Who knows?

(And we wonder why Americans distrust mass media.)

Kanye: ‘Throw Your [Prosthetics] in the Air Like You Just Don’t Care’

kanye-quotes-performIf you have ever been to a hip-hop show, you probably know that the headline’s cheer is not a typical way to get a crowd in the zone. But there’s nothing typical about megalomaniac narcissistic Kanye West.

Take, for example, his latest actions on the “Yeezus” tour in Sydney, Australia.

An eyewitness told Daily Mail Australia that Kanye refused to perform until the crowd came to its feet, saying, “I can’t do this song, I can’t do this show until everybody stand up.”

And then, he called out an amputee in the audience for not standing. You know, like people with both legs. 

Read more

Slammed: Atlanta Hawks’ Owner Sells Shares Over Racist Email

Atlanta_Hawks_New

The National Basketball Association just exhaled and placed Donald Sterling’s bigoted vitriol behind it, thanks largely to Steve Ballmer paying $2 billion for the Los Angeles Clippers and putting Sterling out to pasture where he belongs.

And now, we discover the NBA has another racist loitering among its owner class: Bruce Levenson of the Atlanta Hawks.

Being a simpleton in 2014 is laughable enough. Being a bigoted owner in the NBA like Donald Sterling is hilarious. However, being a prejudicial xenophobe in the NBA…in ATLANTA…feels like a rejected pilot script from a bad “man turns life around” sitcom. Yet, here we are, discussing an email Levenson wrote two years ago claiming his audience (again, in ATLANTA) was “too heavily African-American.”

Not a history or geography buff, this guy.

Read more

Bad PR: Malaysia Airlines ‘Ultimate Bucket List’ Competition

Malaysia_Airlines_B777-200ER

Straight from the files of What Were You Thinking? comes a “Bucket List”-themed contest from Malaysia Airlines that ranks as the second worst decision recently made by the beleaguered travel brand (the first was to retain its name in the “rebranding” campaign that started Friday with the elimination of 6,000 jobs).

As reported by Time, potential customers in Australia and New Zealand were recently invited to share their “bucket lists” (i.e., lists of things that one has not done before but wants to do before dying) for a chance to win a free ticket.

We don’t even need to tell you why this idea was one of the worst possible choices for the company.

Read more

Sexist Headline in The Telegraph Sparks Backlash, Social Media Uproar

When was the last time you saw a headline about a man’s job promotion that read, “Father of Three Poised to Lead Major Company?”

Oh, that’s right. Never. Which is why this recent headline in The Telegraph announcing the expected career move of Rona Fairhead, the former Financial Times chief executive who is likely about to become the first female chair of the BBC Trust, just didn’t sit well with readers.

BwXEksJIgAAptym

Is it true and accurate that Ms. Fairhead is indeed a mother? Yes. Is it a worthy and major accomplishment of which she should be proud? Of course. Is it the most relevant of her accomplishments with regard to her career? Nope.

The paper could have mentioned that she is a longtime businesswoman who holds an MBA from Harvard Business School, or that she was a former employee at Bain & Company and Morgan Stanley and the former CEO of Bombardier’s UK Aerospace Services, or that she is currently a non-executive director at HSBC Holdings. But instead, the paper decided to focus on the novelty of a woman (a mother, no less!) holding such a position of power. Read more

Chipotle Co-CEO Turns His Nose Up at ‘Cheap, Irrelevant’ Fast Food Chains

chipotle-ingredients-are-better-billboard

It’s difficult to hate on the rollers of the edible fatties, Chipotle. It tastes great, it’s “all natural”, and it’s good for you (as long as you only consume 25% of a given burrito). Even if you didn’t dig the food, the company’s advertising and CSR work is splendid (good work, Edelman).

If anything could possibly damage Chipotle’s sterling reputation, it would be perceived snobbery.

For example: “My food is better than your food. And now, let’s make fun of your diabetes.” Stressing the quality of your ingredients should not be a big deal; Papa John’s Pizza tries to do the same thing.

So guess what happened?

Read more

<< PREVIOUS PAGENEXT PAGE >>