AgencySpy LostRemote TVNewser TVSpy FishbowlNY FishbowlDC GalleyCat SocialTimes

Reputation

UNC Reveals the Scary Price of Crisis Comms

unc_logo_c_32a691In news we missed yesterday, the University of North Carolina paid Edelman $782,000 for “several months” of service, but its reputation isn’t anywhere close to being repaired.

The school felt the need to hire the firm earlier this Summer, when a former student-turned-whistleblower sought to bring more attention to the long-simmering academic fraud scandal enveloping the school by revealing that his “tutors” did most of his work for him.

Not content, he blew the whistle again last week — and now the world knows that more than 3,000 student athletes got what amounts to a free pass for classes that, in many cases, didn’t even exist.

The New York Times report was brutal.

Read more

Time Magazine Has Us ‘Hot for Teacher’ in a Bad Way

screaming-teacherOn Nov. 3, Time magazine will publish an article that has a few people in charge of educating our future a little steamed.

The focus is America’s teachers. The story is “Rotten Apples.” The premise gets even worse – it’s nearly impossible to fire a bad teacher.

The story is all about how this is a travesty in American education plaguing today’s classrooms — and how some tech millionaires with way too much time on their hands may have found a way to change that.

Oh, there’s also a petition demanding an apology from TimeRead more

STUDY: Social Media Amplifies Companies’ Mistakes

shutterstock_155813744 (1)

In what might seem like one of the least surprising findings in recent memory, a study published by MSLGroup found that bad behavior and messaging mistakes are amplified by social media.

Some stats from the survey of senior comms professionals in the EMEA region, as posted on the UK blog The Drum:

  • 74 percent of companies have seen their communications strategies change since the advent of social
  • 85 percent say social has increased the reputational affects of mistakes
  • 77 percent think that empowering team members as “brand advocates” would be helpful
  • But 75 percent worry about losing control of the message if they do so

Read more

CNN Spins Its Breakup with Dish Network

CNN failThe year was like, 1980. 

Jimmy Carter was president and awaiting a defeat at the hands of this actor fellow from California. Mount St. Helens erupted in Washington state causing $3 billion in damages. John Lennon died in New York City. Blondie was at the top of the charts. Movember found a hero in ‘Magnum P.I.’ And gas was one dollar and eight cents a gallon!

It was also the year the mustachioed Ted Turner decided that what America needed was 24 hours of news. He invested $20 million into the launch of The Cable News Network and the rest is history. Today, people could care less and one satellite network has even decided its consumers don’t care at all…so they dropped CNN from its packages.

That was CNN. 

Read more

Monica Lewinsky Re-Emerges To Tackle Cyberbullying, Rebuild Her Reputation


Looks like that Vanity Fair article was just the beginning of the public return of Monica Lewinsky.

She started yesterday by joining Twitter and quickly gaining 61,000-plus followers (as of this afternoon at about 4pm ET). She has only tweeted three times.

Then she spoke at the Forbes Under 30 Summit to announce that she’s going to be actively involved in a “cultural revolution” against cyberbullying.

“I was Patient Zero,” she said to a crowd of about a thousand millennials.”The first person to have their reputation completely destroyed worldwide via the Internet.”

Read more

What You Could Have Bought on ‘National Boss Day’ But Didn’t

Worlds-Best-BossPublic relations is no different than any other industry — folk just have it in for the boss. Come on, people with alphabet soup in your title, statistics prove this to be true.

Even though our unemployment rate ebbs and flows from barely tolerable to utterly uncontrollable, more than 2 million people each month quit. Why? Polls have shown that at least 70 percent of U.S. workers have negative feelings about their jobs – and we shouldn’t assume that PR is any different.

ICYMI (and you probably did, reading that): National Boss Day was last week, and a few brands took the opportunity to honor their bosses promote themselves. If you didn’t get your PR director anything here’s a glorious idea for the PRNewserverse next year.

Read more

Chipotle Sticks Its Organic Nose Up at Pizza-Making Italians Everywhere

Chipotle PizzaEditor’s Note: Possibly not a Chipotle official photo. Also, possibly not an Editor’s Note.

Late last year, the progenitors of fast-casual food with a little added integrity decided that, because the burrito business has done them a solid for a minute, it was time to bring the Chipotle mania to another sector: pizza.

Much to the chagrin of the little box delivery chains across this great land of ours, Chipotle’s presence on the pizza scene is a legitimate threat. And although there are no holes to shoot in Chipotle’s dough, the burrito giants have decided to throw down.

Almost a year later, here’s the shot fired: Pizza people, you’re doing it wrong!

Read more

Google Receives More than 1,000 ‘Right to Be Forgotten’ Requests Every Day

google search

There you are (not)!

Update on Google’s forced European “Right to Be Forgotten” experiment: it’s going strong with no signs of slowing down.

Since the law became official in May, more than 145,000 individuals across Europe have requested that the company remove certain links. Britons alone have begged for the removal of some 60K items currently listed in Google’s search results — and they were third behind France and Germany.

This Telegraph “what people want removed” post offers a revealing look at just how unworkable this situation really is.

Read more

5 Things Journalists Know About PR People That May Surprise You

journalismConsidering how long the PR discipline has been around, it is still amazing to note the lack of understanding between flacks and hacks.

Unfortunately, there are no ride-alongs in a media truck PR students can take because of liability reasons. Likewise, no budding reporters can hang around and witness the inner workings of a PR agency to relieve boredom. That knowledge chasm serves as proof that the two industries should know more about one another. But how?

Your friends at PRNewser are doing our part to help both industries hold hands and sing. First, we discussed ‘5 types of reporters (and how to work with them).’ Then, we flipped the script and shared ‘5 types of PR people (and how to work with them).’

For this week’s #5Things: we offer 5 things journalists know about PR people that could surprise youRead more

#PRWin? NFL Sponsor Verizon Clarifies Position on Domestic Violence

nfl

So far, we’d be hard-pressed to name an organization whose handling of the NFL domestic violence controversy made it look good. While some of the league’s larger sponsors have issued statements about their disapproval of domestic abusers, they haven’t done much to back those statements up.

For example, here’s the initial statement on the Adrian Peterson story from Verizon:

“We are supportive of the NFL and, at this point, we are satisfied with our sponsorship of the Minnesota Vikings…In fact, for the past several years we have collaborated with the Vikings on several programs to raise awareness of the impact of domestic violence, an issue Verizon has had a long-standing commitment to.”

Yesterday, Forbes contributor/Media Carmudgeon writer Charles Warner shared a message that the company sent him in response to a story criticizing the league; he thought it was good enough to warrant a follow-up post with the headline “Great PR.”

Read more

<< PREVIOUS PAGENEXT PAGE >>