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Coach Seeks Director of Search Marketing

Coach is hiring! The company is looking for a director of search marketing to join its New York-based team. In this role, you’ll work to build brand awareness, drive store traffic and maximize e-commerce opportunities.

Your duties will include developing creative strategies and managing SEM and SEO. You’ll also work on performance reviews and contract negotiations, while overseeing the Coach search marketing team to execute programs and key initiatives with the goal of driving improved online traffic and conversion. And that’s just the tip of the iceberg.

To be considered, you should have eight to 10 years of SEM and/or SEO experience with a proven ability to identify key metrics, measure KPIs and drive projects to completion. You should have experience leading teams and working collaboratively with cross-functional partners, while demonstrating strong strategic business and analytical skills. If this describes you, apply here.

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Public Relations: Incorproating Social Media and MultimdediaStarting October 22, learn how to use Twitter, Facebook, and keyword search to get your client's message heard! In this course, you'll learn how to develop online video, make social media updates, display multimedia content, and master your client's SEO so that your message will spread and reach all the right places. Register now!