AgencySpy LostRemote TVNewser TVSpy FishbowlNY FishbowlDC SocialTimes AllFacebook GalleyCat UnBeige

Fox Makes Announcement About Upcoming ‘American Idol’ Announcement

In a move straight out of the LeBron James PR playbook,  American Idol‘s Ryan Seacrest will be hosting a press conference on Wednesday, September 22 to announce the panel of judges slated for next season. The news announcement about the press conference went up today.

“The fact that Fox is scheduling a media event for the (anticlimactic?) announcement bolsters those who believe that the network is merely trying to build buzz for the aging reality show,” Brian Stelter writes on the New York Times Media Decoder blog.

Among the list of judge possibilities are Aerosmith’s Steven Tyler, Jennifer Lopez (who at one point seemed out of the running because she was being a diva but is now rumored to be signed for $12 million), and Elton John.  If the show is trying to build buzz, mission accomplished.

Mediabistro Course

Applied Web Analytics

Applied Web AnalyticsStarting November 24, learn how to use metrics to drive your business goals! In this course, you'll learn how to set goals and produce results based on data, identify and track the KPIs for your website, and integrate your analytic efforts into your overall marketing strategy. Register now!