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Gawker Makes Good on Broadcast Goal

When Kevin Prince joined Gawker last month as PR manager, promoting the company’s bloggers to broadcast outlets was a stated goal of both Prince and his new boss Nick Denton. After the news yesterday of “The Craigslist Congressman,” the writer who broke the story, Maureen O’Connor, appeared on Piers Morgan Tonight to talk about how the story came about. Clip below.

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Storytelling for Media Professionals

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