TVNewser Show TVNewser AgencySpy TVSpy LostRemote FishbowlNY FishbowlDC SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

Gowalla Going to Facebook

Gowalla, the other Foursquare, allowing for mobile check-ins, etc., has announced that it’s heading to Facebook. The service will terminate at the end of January. The Gowalla blog has said explicitly, “Facebook is not acquiring Gowalla’s user data.” Rather, they will provide users with a way to export their data.

In addition, Facebook tells Techcrunch that the social network isn’t acquiring Gowalla’s technology, but will rather serve as an “inspiration.” The company’s founders Josh Williams and Scott Raymond and a few team members will continue on with Facebook. The site speculates that Gowalla will somehow figure into Timeline when it launches.

Ad Age is also speculating about whether Facebook, definitely in a better position than Gowalla was, will become the “Foursquare killer.” Their story notes that Gowalla had only two million members, but with an IPO in the offing and location-based opportunity to be grasped, Facebook may want to jump back in this arena, post-Place, with both feet. Your thoughts?

*Update: Business Insider (via Uncrunched) says investors may not have gotten the scoop about this little transaction. (Thanks @sam_almukhtar)

Mediabistro Course

Public Relations: Build Your Portfolio

Public Relations: Build Your PortfolioIn this intensive workshop, you'll get feedback from your instructor on how you can refine and tighten your prose, structure your work, and build a body of work. Whether you are looking to create materials for a PR portfolio or wanting to polish your work, you'll leave this class with a professional portfolio and the skills to build it throughout your career. Register now!