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Roll Call: Porter Novelli, Bully Pulpit Interactive, Business Wire, and AMC

Porter Novelli announced that Jesse Soleil has joined the New York office as senior vice president, digital. In his role he will be responsible for designing cross-platform digital experiences for clients across all practices. For the past four years, Soleil was CEO of Massiverse LLC, a boutique media entertainment company, which he founded to create cross-platform entertainment for kids. With Massiverse, Soleil created new original and intellectual properties, including Dragons Vs Robots, as well as new technology, marketing and business models integrating social media, games, toys, traditional media (TV), Webisodes, publishing, mobile apps and a Near Field Communication platform. Before that, he spent nearly eight years with Scholastic, Inc., most recently as vice president, emerging media and technology. (release)

Lauren Miller joined Bully Pulpit Interactive as a senior director. Many may recognize Lauren from her work on the Elizabeth Warren for Senate campaign, where she was the new media director. Over the past five political cycles, Lauren has defined how campaigns can use the internet to raise money and win elections. Lauren will advise Bully Pulpit’s political clients, and she will help BPI establish itself not just as the largest digital marketer of the Democratic party and brand, but as a premier full service digital firm. Her hire complements BPI’s other additions over the past month, which include: Will Johnson, the new senior director for strategic services who joined the team from Change.org and Madeleine Perry, the former digital director for Sen. Sherrod Brown, a new deputy director. (Release)

Business Wire announced that Greg Blazina was promoted from account executive to regional manager for Eastern Canada, leading sales and operations at its Toronto bureau. Eastern Canada has been a high-growth territory for Business Wire, and Blazina’s leadership and experience are key to continued success in the region. As a native of Toronto, Blazina brings with him a strong understanding of the Canadian market. In his previous role as an account executive he was able to surpass his revenue targets throughout 2012 and far exceeded client expectations, evident in the growth numbers of the Toronto office. (Release)

AMC Networks Inc. announced that it has appointed James Maiella senior vice president, corporate communications. In this role, Maiella will oversee business and trade media relations for AMC, IFC, WE tv and IFC Films.  He will work closely with AMC Networks’ other senior vice president of corporate communications, Georgia Juvelis, who now adds additional corporate communications and corporate marketing responsibilities to her role while continuing to oversee business and trade media relations for Sundance Channel and AMC/Sundance Channel Global, the company’s international programming business. Maiella comes to AMC Networks after serving for more than a decade as vice president of media relations for Cablevision Systems Corp., where he was responsible for media relations activities in support of the company’s cable operations, its suite of advanced telecommunications products and related matters. (Release)

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