For years, Running Times‘ closest competition was Runner’s World, another book that covers the world of runners with industry trends and service pieces. However, Running Times sets itself apart by being the go-to resource for more experienced athletes.
“We’re like taking the senior-level course rather than Running 101,” said editor-in-chief Jonathan Beverly.
The section of the book that is most ripe for PR pitches is “Gear and Trail.” Think your product or client would fit well there?
- Highlight Your Clients in Sports Illustrated For Kids
- Pitch Your Beauty Clients to YouBeauty.com
- INTERVIEW: Dave Lieber of The Dallas Morning News re: The Haggler, #PRFail, Pitching Properly
- 7 Holiday Pitching Tips for PR Pros