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Posts Tagged ‘Arrested Development’

New Yorkers Go Bananas for ‘Arrested Development’ Promo

Clearly, the promoters of the soon-to-be-revived cult classic “Arrested Development” did not “make a huge mistake” when they organized yesterday’s NYC giveaway of “Bluth’s Bananas”, a frozen treat featured on the show.

Diehard fans waited as long as 30 minutes in lines that stretched nearly two blocks for a chance to get their own chocolate-dipped frozen bananas from the authentic-looking replica of the Bluth family’s stand.

“I am such a major fan,” 21-year-old Sharah Stanley told the New York Daily News as she waited in line. “When I found out it was going to be here, I raced up. I hope the line doesn’t take too long because I’m on my lunch break.”

Stanley is not alone in waiting on bated breath for new episodes of her beloved show. Arrested Development, which originally ran from 2003 to 2006, will be reborn with a new season scheduled to be released by Netflix on May 26.

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Netflix Gets Creative With Arrested Development Promos

Netflix Arrested Development Like most of the armchair critics in the civilized world, we regard Fox’s tragic Arrested Development as the second-best sitcom of all time. (Before you object, consider the fact that Seinfeld had nine seasons to develop–and if you even mention Friends, we will unfollow you on Twitter.)

We were both excited and skeptical last year when streaming king Netflix, in something of a PR coup, announced that it would produce an entire season of new episodes including everyone’s favorite characters like ham-lover Carl Weathers and always-capable attorney Barry Zuckercorn (aka The Fonz), who might just get a chance to jump that infamous shark one last time:

This week, Netflix got creative in its efforts to build the hype for Season 4, which will debut some time in 2013. In a sly move uncovered by the experts at SplitSider, Netflix added some of Arrested Development’s greatest fake shows and movies to its Instant Watch collection.

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Netflix CEO Posts World’s Priciest Facebook Update

Netflix CEO Reed HastingsReed Hastings, public persona and Netflix head honcho, took the opportunity to share some good news about his business with his 245,000 Facebook followers way back in July: Netflix viewers watched more than one billion hours worth of video in June (we proudly contributed to that number with our annual Arrested Development marathon).

Hastings has done this kind of thing before, but this time the stock bump that followed his status update caught the attention of the Securities and Exchange Commission–and then things got messy.

The SEC sent Hastings a notice letting him know that they’re investigating him and may file a suit against the company for violating the Regulation Fair Disclosure rule, which requires companies to release business news to all investors simultaneously. In other words, they’ve essentially accused him of facilitating insider trading by making a very public statement. Bring on the lawyers…

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Is the ‘PR Bunny’ Myth a Real Thing?

Dear Professional PR Women,

Take a minute to check out this great Flack Me blog post lamenting what author Kimberly Shrack calls “The ‘PR Bunny’ Myth” and let us know: Do gender stereotypes pervade the PR industry? If so, how often do you experience them in your professional lives? Do people draw unflattering conclusions as soon as they hear that you work in public relations? How do you deal with offensive generalizations drawn from stock characters in movies and TV shows? We’d love some feedback.

(In frankly unrelated news: Arrested Development never gets old, does it?)