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Posts Tagged ‘Rutgers’

Rutgers Finds Itself in a Hole and Keeps Digging

OK, so we understand why Rutgers decided to drop athletic director Tim Pernetti for choosing not to fire now-famous “bully” coach Mike Rice when he first saw the clips of Rice pushing and taunting his players while aiming quick passes at their nibbly bits. But we will say this: If you want someone to quietly exit stage left in order to reduce the intensity of the negative publicity (and we assume school administrators wanted Pernetti to do just that) then we would advise against giving him a deal cushy enough to inspire headlines well outside the world of college sports.

Upon leaving Rutgers, Pernetti will receive $1.2 million in “salary” plus a “car allowance”, two years’ worth of insurance coverage and a free iPad to top it off! Remember how everyone took the piss out of banks for giving their executives millions after they helped crash the American economy? Well this is not quite as bad as that. But it is still very bad!

Surely Rutgers could have come up with a better way to do this, right? We understand the need for a scapegoat, but if your organization is tied to one man with such a heavy chain then you might want to just relegate him to an HR position in a poorly lit basement somewhere, no?

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SNL Spins Rutgers’ PR Disaster Into Comedy Gold

There is no greater evidence that a public relations debacle has become part of the cultural consciousness than making Saturday Night Live — so today we offer our very bittersweet congratulations to Rutgers University for finding its way into the zeitgeist via a big old PR fail.

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Did Rutgers Address Its ‘Bully Coach’ Scandal Correctly?

Full confession: we don’t follow college sports. But of course we haven’t been able to avoid the story of Rutgers coach Mike Rice, who lost his job after starring in a video that should have been labeled “Wow, I’m a jackass”:

When officials in the school’s sports department first saw the video last year, they suspended and fined the coach. But as soon as it hit ESPN, the public registered its discontent and the school found itself in full crisis mode. Rutgers decided to fire Rice, but that was hardly the end of the story: yesterday we learned that the school owed him a cool $100K in severance pay due to the fact that it allowed him to complete the season rather than letting him go in December when the tapes surfaced. Administrators were understandably irritated by this news, and this morning we read that the school has also dismissed athletic director Tim Pernetti, the guy who made the initial decision to keep Rice on.

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