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Posts Tagged ‘sexism’

When Geeks Attack: Mattel Apologizes for ‘Barbie Can’t Code’ Book

barbie computer designer

Graphic artist? Maybe. Engineer? Not so much. 

According to Mattel (BarbieMedia.com), Barbie has held more than 150 different jobs “spanning from registered nurse to rock star, veterinarian to aerobics instructor, pilot to police officer.”

Maybe a temp pool is next for the former bikini model?

Her latest career turn had many people in the tech world irate because of a seemingly sexist approach: seems Barbie can’t do much with a computer beyond plugging it in.

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Uber France Cancels ‘Hot Chick’ Promo for Being Sexist

Sometimes I think it’s a shame that sex actually sells. I mean, think of the kids. And the dirty old men.

It works on everyone…but not every time.

Uber France got a reality check the other day when its  marketing people concocted the idea to hire “incredible hot chicks” as its drivers. Maybe it’s all the bread up there, but some women with muffin tops took some umbrage to that in a loud fashion.

Here’s the site, which quickly went dark:

avions-uber-france

The promo website and app is called Avions de Chasse, which means fighter jets in Francais, but it’s also slang for hot chicks. (Don’t ask me; not even my Cajun or Canadian relatives get that one.)

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Dick’s Sporting Goods Called Sexist…by a 12-Year-Old Girl

giant and dicksIt’s never a good thing when a notable chain gets called out via social media, but unless a few trolls find it, the call out will usually cause little drama and vanish quickly.

A few things create a good viral customer complaint:

1. Something so strange that people just have to read it, then share it. 

2. Something so uncommon about the store that one wouldn’t suspect it to be called out.

3. Something so interesting about the customer doing the call out.

Thank goodness all those stars lined up against a chain with an unfortunate name.

A sporting goods store is accused of being sexist by a 12-year-old girl whose daddy happens to be a sports journalist.

If the sign fits…

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New York Times Publisher: ‘I’m Not Sexist. She Was a Bad Manager.’

New York Times Cities For Tomorrow Conference - Cocktail Reception

It would be a sweet picture, if — you know — that didn’t hate each other so much.

Last week, the publishing world stood still for a moment when it learned that 17-year publication veteran and three-year executive editor of The New York Times, Jill Abramson (pictured above and left), was shown the door. And fast. (Followed by another classy headline from the New York Post.)

Her claim: Sexism.

In short, she was she was sorely underpaid for decades. Granted, no one is feeling bad for her when she made $425,000, but when your predecessor made in the sixes, you have room to gripe. She did, namely in the direction of her boss and publisher (also pictured above and right), Arthur Sulzberger, Jr. And now, he’s fighting back.  Read more

Goldman Sachs Brings Sexist Back at Women’s Coding Event

GS codingLast week, Harvard University (please say that with your nose in the air) held a conference for some pretty smart women of the world — Women Engineer Code. At said WECode event, Goldman Sachs stepped in for the key sponsorship.

Its savvy idea for swag would be a compact mirror and nail files. Keep it classy, GS.

According to the story in the New York TimesGoldman Sachs also provided these blossoming 13-year-old girls (I guess by the nature of the gift), T-shirts and key chains to hold earbuds. The event’s organizers “encouraged Goldman Sachs to bring goodies that would appeal to a female audience.”

And that was the selection. What misogynistic dinosaur made that decision?

“We are strong supporters of efforts to recruit and retain women in technology. We apologize if the gifts gave anyone offense,” a Goldman Sachs spokeswoman said in a statement to the Times.

Keep telling yourselves that, GS.

GM Releases More CEO Pay Details to Counter Gender Discrimination Charge

mary-barra_620x434

Today in This Had to Happen news, General Motors has responded to a flurry of stories reporting that its new CEO Mary Barra (the first woman to hold that position) would earn “48%” as much as the company’s previous chief by releasing more details of her compensation package two months early.

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PR Fail: Business Insider CTO Pushed Out Over Horrible Tweets

Apparently so—and “all opinions my own” statements on Twitter accounts aren’t quite enough when said opinions are as noxious as those of Pax Dickinson, just outed as Business Insider‘s resident bro-troll and forced out of his position as the site’s CTO. Here’s one of his amazing insights (keep in mind that this dude was C-level).

Last night’s Valleywag post highlighting Pax’s greatest hits appears to have led directly to his dismissal, which leaves us wondering how he managed to hang on so long in the first place. Did none of his bosses notice NSFW classics like this one, which must be seen to be believed? Somebody knew what was going on.

Is it? Not like he’s not proud of himself:

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Ford Apologizes for Kidnapping the Kardashians in Ad Spot

A note to PR/marketing folks planning to build campaigns around C-list celebrities: just because the public hates them doesn’t mean we won’t get offended on their behalf. Despite the fact that recent polling found the Kardashian family to be slightly less popular than the U.S. Congress (which boasts as dismal 9% approval rating), the Ford Motor Company still had to apologize this week for a couple of very weird overseas print ad spots, one of which depicted Kim and her sisters in a…compromising situation in the back of the brand-new compact Ford Figo driven by one Paris Hilton (ugh).

The strangest thing about this story is probably the fact that the spot, created by Ford’s Indian ad agency WPP, was never meant to be seen by the (Indian) public.

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Is the ‘PR Bunny’ Myth a Real Thing?

Dear Professional PR Women,

Take a minute to check out this great Flack Me blog post lamenting what author Kimberly Shrack calls “The ‘PR Bunny’ Myth” and let us know: Do gender stereotypes pervade the PR industry? If so, how often do you experience them in your professional lives? Do people draw unflattering conclusions as soon as they hear that you work in public relations? How do you deal with offensive generalizations drawn from stock characters in movies and TV shows? We’d love some feedback.

(In frankly unrelated news: Arrested Development never gets old, does it?)

Helen Gurley Brown, Longtime ‘Cosmo’ Editor, Dead at 90

Ad Age reports that Helen Gurley Brown, who spent more than thirty years as editor of Cosm0poltian after publishing her revolutionary 1962 book Sex and the Single Girl, passed away Monday at the age of 90. She was a true trailblazer in the publishing industry: Under her leadership, Cosmo became a beacon of the sexual revolution and challenged many of the day’s sexist notions, chief among them the widely held beliefs that women need marriage to find fulfillment and that sex should only occur within that august institution. Cosmo grew to be a bible of sorts for independent, fashion-conscious, liberated women–or “Cosmo girls” as Ms. Gurley Brown called them. “Good girls go to heaven,” she often said, “but bad girls go everywhere.”

Even after Bonnie Fuller took over as editor in chief of Cosmo in 1997, Ms. Gurley Brown spent many years overseeing the magazine’s international editions, a position that allowed her to offer her advice to Cosmo-affiliated editors all over the world. In a typically irreverent 2000 interview with Dow Jones Newswires, she noted that these editors were not required to take her advice, but they usually did “because it works.” Who would argue?

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