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Posts Tagged ‘things we don’t like’

No One Is Impressed by Your April Fools’ Stunt

Of all the groans you heard in the office today, approximately 40% were inspired by Google, which went all-out to develop a different April Fools’ campaign for every single person with a wi-fi connection.

Here’s the best one on a subject close to our hearts: the future of marketing measurement.

Now be honest: did your brand or client have a little stunt to promote?

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SELF Mag in Trouble for Mocking Cancer Survivor’s Tutu

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Magazines have to apologize too. Last week SELF landed itself in hot water thanks to what we’ll call overeager editorializing on the fashion front.

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Chipotle Comms Clarifies: Fear Not the ‘Guacpocalypse’

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Here’s a case in which a company’s PR might almost regret having to contradict a viral story.

A couple of days ago a post on ThinkProgress highlighted a section of Chipotle’s annual report to investors, which expressed concern over the potential effect of global climate change and subsequent extended droughts on the availability of avocados and other produce.

“…we may choose to temporarily suspend serving menu items, such as guacamole or one or more of our salsas, rather than paying the increased cost.”

The story went viral primarily due to the fact that it provided alternately bored/hungry/angry Americans with yet another excuse to scream at each other online. In other words, it was just another crappy, completely unproductive day in America’s political comment threads, which exist just to prove our theory that the human race might not be worth saving.

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Battle Rages Between Russia and Euromaidan on Social Media

On Friday Russian “president” Vladimir Putin proved that his big-deal New York Times op-ed scolding President Obama on Syria and arguing that all countries should go through the United Nations before declaring war should have included an “except when I do it” disclaimer.

As the conflict on the ground intensifies, with Russian troops closing the nation’s airports and effectively seizing the Crimean peninsula, a proxy communications battle between the pro-Europe Ukranian protestors and the Kremlin has begun.

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Man Sues New York Tech Firm for Sexual Harassment

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Today in Unfortunate Headlines news, a former account coordinator at a Manhattan tech PR firm has filed suit against his co-workers and his boss. The legal matter addressed in the suit is (alleged) sexual harassment and its dismissal by company executives.

Sound familiar?

We won’t go into too many details as you can read them in the complaint itself:

We’ll just say it looks like a bit of a mess.

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Chevron Says ‘Sorry About That Deadly Explosion’ with Some Free Pizza

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There Will NOT Be Pepperoni

The only two elements that go together more naturally than oil and fire are cheese and tomato sauce.

Given this fact, we can see why Chevron decided that the best way to reach out to a Pennsylvania community rocked by a series of explosions from one of its natural gas wells was to offer residents coupons for free pizza.

Yes, really. Check out the official letter after the jump.

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Sorry, New York Times: TaskRabbit Is a Poor Substitute for PR

Multi-what?Why Hire a PR Firm When There’s TaskRabbit?

Are you messing with us, New York Times Bits Blog headline? Surely you’re messing with us.

OK, so you did find one guy who uses TaskRabbit to promote both his new IT consulting startup and his own freelance skills (which include “furniture assembly” and “curtain installation”) “in lieu of public relations or marketing firms.”

We don’t mean to diss Mr. Olton Rensch, whose story is indeed compelling.

But A+B does not equal C in this case.

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Western Clothing Brands Escape Blame in Deadly Factory Collapse

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(Pic via Associated Press/A.M. Ahad)

It was one of 2013′s most tragic stories—and it should have been one of the year’s biggest PR disasters as well.

Unfortunately, as we enter 2014 it looks like the Western clothing companies involved in April’s Bangladeshi factory collapse have washed their hands of it in every possible way.

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Megyn Kelly Thinks ‘Santa Is White’ Critics Should Learn to Take a ‘Joke’

On Friday night, Fox News anchor Megyn Kelly addressed the zero children who watch her 10PM news show to follow up on a controversy she created entirely on her own last week by letting everyone know that Santa and Jesus are white and that’s just the way it is.

Her version of damage control, shared by our sister site TVNewser, confirmed what we all suspected: it was a joke told for the kids, and all those meanies in the media are just using it as an excuse to be such a Regina to Megyn.

Wait, what?

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11 Things the Media Does That Piss Off PR

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But you said you liked the pitch!!!

Last week we ran a guest listicle about the top things public relations flacks do that piss off our media contacts. We’ve seen a lot of these lists, and the whole thing sometimes feels like a bit of a one-sided conversation, so in a follow-up post we asked our readers to suggest some points from the other side of the screen. Here, without further ado, are eleven things the media does that really irritate PR.

1. Greeting pitches with total silence:

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We know you have more important things to do, but unless we’re pitching you something as ridiculous as the “woman-proof car” you could at least write a simple “No, not interested.”

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