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Posts Tagged ‘things we think we might like’

#PRFail: Fining Customers for Bad Reviews

sad wedding

Here’s why Airbnb is here to stay: PageSix reports that the Union Street Guest House in Hudson, New York, fines the recently wedded $500 for any and every negative review posted online by their wedding guests.

No, this is not a joke.

Per the Union Street Guest House policy on their website:

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Mediabistro Job Fair

Mediabistro Job FairLand your next big gig! Join us on January 27 at the Altman Building in New York City for an incredible opportunity to meet with hiring managers from the top New York media companies, network with other professionals and industry leaders, and land your next job. Register now!

HBO Drops Beats and Rhymes into Game of Thrones Promos

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The sigil of House (Big) Boi

HBO wants more hip-hop heads and reggaeton lovers to watch Game of Thrones this season—and The Wall Street Journal is ON IT.

This Friday the network will drop a free mixtape featuring top rhymers ranging from Wale to Daddy Yankee, who riff on Seven Kingdoms themes in order to raise awareness of the show among more “multicultural” audiences (their word).

Unfortunately, Drake sat this one out; he was too busy firing his PR firm.

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Are ‘Connected Appliances’ the Next Big Thing, or What?

One way to bring attention to your client’s burgeoning industry: sell it to Google. The company’s $3.2 billion purchase of “smart home” startup Nest was the best possible PR for the push to synchronize appliances, which has yet to catch on despite all the press because it sounds a little weird.

This morning, however, we found ourselves strangely compelled by this demonstration of the world’s first “connected washing machine” via Berg, a UK cloud service company.

Today the product scored a mention in The Guardian, and based on the headline/pitch we can see why…

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News Orgs Rethinking Their Brief Fling with Live Streaming Video

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Read (don’t watch) all about it

The Internet may have killed the newspaper star, but live streaming video is looking less and less like his savior.

This morning we link to POLITICO for a rare moment of media insight. Over the past five years, nearly every major news organization has dropped a lot of money into live streaming video with little or nothing to show for it. As much as some of us may dislike the “talking head yells at other talking heads” model, producing that sort of stuff (not mention convincing viewers and advertisers to pay attention) can be quite challenging.

Even Business Insider couldn’t make it work.

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Abercrombie & Fitch Opts for Severe Corporate Makeover

shutterstock_131601398Another troubled company has taken its plastic surgery experiments beyond the cosmetic: this morning Abercrombie & Fitch announced an internal re-structuring that resembles a last-minute attempt to reverse its own failing fortunes.

The company voted to add three new appointees to its board of directors, terminate its “poison pill” shareholders’ rights plan and, perhaps most significantly, officially separate the Chairman and CEO roles.

To summarize, perpetual mouth-in-foot victim Mike Jeffries will remain the company’s leader in name only; the board has effectively re-asserted control over A&F by limiting the power of both its shareholders and its public face.

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Ben & Jerry’s Just Showed Us How to Use That Jelly

Still not sure what to make of Jelly, the new “ask and you might possibly receive” app from Twitter co-founder Biz Stone? We have to admit we didn’t really see how the app could be relevant to PR or marketing—based on what we read it just seemed like a mobile, crowdsourced version of Ask Jeeves.

This morning, however, we discovered that at least one brand has found a way to promote via Jelly (H/T to David Armano of Edelman and Lauren K. Gray of PRSA and Finn Partners):

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Nice sort-of-humblebrag, guys.

Now how else can we use Jelly to make ourselves look good?

Chinese Investor Wants to Buy WSJ Now Because He’s ‘Very Good at Working with Jews’

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After failing in his attempt to buy The New York Times, China’s most awkward billionaire has now set his sights on The Wall Street Journal (and some bridge in California, too).

Chen Guangbiaodescribed by the South China Morning Post as a “recycling tycoon” who’s also one of the 400 richest people in the world’s largest country—really wanted to make the NYT his own before that “bid” was “undone by media attention.

He’s not done yet, though; he has some terrible quotes to entertain and amuse us all!

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Colorado Sushi Spot Creates World’s First ‘Marijuana Pairing Menu’

TREND ALERT: upscale restaurants all over Colorado are (probably) cursing Hapa Sushi for being the first to develop a pairing menu that has absolutely nothing to do with alcohol.

Not only does said menu suggest entrees that might just taste better under the influence of certain plant breeds (try the Pakaloko Shrimp after some “Pakistani Kush”), it also includes a few other messages intended for that affected demographic: copy announces that the dining room is “ergonomically designed to reduce paranoia”, and this “happy legalization” page needs no explanation.

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Would you believe there’s an agency behind this? Of course there is.

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James Blunt’s Twitter Comebacks Are Beautiful, It’s True

What, you haven’t seen The Poke‘s “30 Reasons Why James Blunt Won at Twitter in 2013” post yet?

Oh, you have. Well forgive us, but it’s Friday and we’re a little slow.

See, we had already kind of relegated this guy to the “Music our parents liked in 2006 that we hope to never hear again” category along with Nora Jones, but it seems he’s pretty good at making his trolls look like, well…

This revelation probably shouldn’t have surprised us as much as it did. Yes, he’s a silly pop star whose tunes never appealed to us in the slightest. But he’s also British.

Publicis Groupe Just Destroyed Your Holiday Greeting Card

We feel like we’re supposed to dislike the Publicis Groupe/Omnicom megalith for some reason, but we have to tip our Santa caps to them and their French CEO for a job well done on this “More the Merrier” video greeting card. It’s so complex and ridiculous that you really should check it out for yourself. First watch the intro from Maurice Levy:

After this it gets a little complicated: go to the greeting page, turn your webcam on and make sure to have as many faces around you as possible, because the more you have the crazier it gets.

Work from home? Don’t have any friends in the office? No worries: Publicis provides a helpful PDF filled with eager young faces that you can use to pretend. Screen shots after the jump.

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