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Posts Tagged ‘TSA’

THIS JUST IN: Bitcoin Is Real. Ask the TSA.

THIS JUST IN 2ICYMI: The world of Bitcoin encountered a colossal fart-and-fall-down moment with the landslide of Mt. Gox.

And ICYMI too, Mt. Gox is an acronym for “Magic the Gathering Online Exchange,” because it originally served as a trading hub for cards from a fantasy game. (Please, like we are smart enough to make that up.)

Anywho, Mt. Gox was the world’s largest database of Bitcoin — a uber-nerdy peer-to-peer cryptocurrency. According to Daily Tech, 25,000 Bitcoins were transferred from 478 accounts via the highly trustworthy Mt. Gox. Later, Mt. Gox “admitted a major breach” and has shut down.

In all, approximately $8.75M USD worth of Bitcoins appear to have — at least temporarily — been stolen in the intrusion.

So, how is the just as trustworthy Transportation Security Administration involved? You’ll love this.  Read more

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More Airline #PRFail: Man Wakes Up in Locked United Airplane


Admit it. You all thought it. Okay, back to your regularly scheduled program…

Just when the airlines thought things were back on track, this happens from Houston’s Bush International Airport. Meet Tom Wagner, some dude from Louisiana who was going back to Cali. Tom caught a layover in Houston (as most commuters do) and grabbed some ZZZZZZs in seat 26A.

And that’s where the tomfoolery began, according to this report from KTRK-TV (ABC) in HoustonRead more

The TSA Will No Longer Get to See You Naked

TSA Rapiscan full-body scannersA good tip when it comes to PR strategy: Whatever the Transportation Security Administration is doing, do the opposite.

The organization may claim to do everything in the interest of keeping people safe, but the public generally detests the TSA for requiring us to take our shoes off and stand in front of the infamous full-body scanner in order to board a plane. The fact that said scanners produced all-but-naked images of travelers felt like an invasion of privacy to many Americans, and some politicians even set up their own PR stunts in order to protest being subjected to the whole process.

Well, last week we heard about what may be the TSA’s biggest recent PR win–though it certainly didn’t happen at the group’s request. In short, it looks like the era of “naked” full-body scans is coming to an end. We have a feeling the TSA’s PR agency of record breathed a sigh of relief upon learning that the organization, under pressure from a new law to develop scanners that produce less intimate images of travelers’ bodies, announced that its partner in scanning Rapiscan Systems would not be able to update the relevant software in time. The org even blogged about it!

Of course, this is by no means an end to the TSA’s ongoing PR problem.

Read more

Communication is TSA’s Bigger Problem

Chatter surrounding the TSA‘s new pat-down rules reached a fever pitch and then… ho-hum. Today is here and there aren’t any reports (so far) of protests at the airports. Just lots of people who want to get to where they’re trying to get to.

So can it be that the media blew the issue out of proportion? That’s Howard Kurtz’s opinion. According to his story on The Daily Beast, NBC Nightly News did four stories on the subject last week, the CBS Evening News did five, the story was the lead on today’s morning shows and network programming, and took a cover spot on the New York Times.

All this and the scanners have only reached 70 out of 453 U.S. airports.

In response, TSA head John Pistole “stiffly sticks to his talking points and keeps turning the conversation to terrorism,” Kurtz writes. “The only ground he would cede is that ‘we haven’t done a good enough job educating people.’”

Indeed, some argue that it’s the comms lapses that have been the biggest problem all along.

Read more