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Tips For Adding and Keeping Facebook Fans

Having a voice and using it to speak to fans like a fan is one way to build your brand’s “likes” on Facebook, according to Dave Karraker, director of PR and events for Skyy Spirits.

Ayal Ebert, CEO of DesignPax, a company that creates customized Facebook pages, says design is critical. “Users don’t get to a company’s Facebook page accidentally,” he tells Mediabistro. “They do so intentionally and they have certain expectations, therefore design is crucial whether it’s a major brand or a small business.”

With the number of Facebook offerings growing each day, there are also new opportunities for reaching your target audience. In today’s “PR Perfected: How to Build (And Keep) Your Brand’s Facebook Fans,” experts offer advice for how to make friends and engage fans on the on the social network.

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Mediabistro Course

Presentation Writing: Design and Delivery

Presentation Writing: Design and DeliveryLearn how to use storytelling techniques and visual content to create and deliver successful pitches and presentations! Starting August 6, Amanda Pacitti, the manager of learning at Time Inc., will teach you the best practices for presentations, from using software like Prezi and Powerpoint, to writing your script, and using images, audio, and video to drive your points. Register now!