TVNewser Show TVNewser AgencySpy TVSpy LostRemote FishbowlNY FishbowlDC SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

Useless Information Sours Facebook Friendships

A University of Denver study has found that the biggest reason behind Facebook unfriending is a very obvious one: too many unimportant posts.

This should come as no surprise to PR pros, who constantly talk about “having a good story to tell” and “creating entertaining or informative content.” But still, it’s worth noting.

“The 100th post about your favorite band is no longer interesting,” said Christopher Sibona, the PhD student in the computer science and information systems program who did the study. He surveyed 1,500 Facebook users on Twitter for his research.

PC Magazine suggests that the latest changes to the Facebook group system may decrease the number of frivolous posts.

The number two reason for unfriending concerns touchy topics like politics and religion. At number three, inappropriate posts, such as crude comments.

Mediabistro Course

Storytelling for Media Professionals

Storytelling for Media ProfessionalsStarting April 22, this in-person workshop will teach you the specific ways to incorporate storytelling into your personal and professional life. Students will examine the role of storytelling in business and put their newfound skills into practice with a series of improvisation, writing, and presentation exercises designed to help them uncover personal stories. Register now!