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Earth Day Programming

Rip open your recycled paper-wrapped presents and hang the CFLs, its Earth Day. And the cable channels are programming just for you.

• CNN airs a special Planet in Peril and, in recognition of Earth Day, is recycling Anderson Cooper‘s “60 Minutes” swim with great white sharks. Tonight at 11pmET on CNN. Update: Actually, it looks like “60 Minutes” recycled CNN’s idea. Cooper dove with great whites for a previous Planet in Peril in late-2008.

• CNBC’s Carl Quintanilla hosts “Beyond the Barrel: The Race to Fuel the Future” which will introduce viewers to more than a dozen potential game changing energy innovations. Tonight at 8pmET on CNBC.

• MSNBC’s Earth Day special will be hosted by Law & Order’s Sam Waterston. The fourth installment of the network’s environmental documentary series, “Future Earth: Addicted to Power,” airs tonight at 11pmET.

MEDIABISTRO EVENTS

Use Social Media to Market Your Business

Launch a social media campaign that will build your brand and deliver results in our online Social Media Marketing Boot Camp starting June 7. Speakers include Abigail Cusick (Bravo Digital), Gregory Galant (Sawhorse Media), Alex Leo (Thomson Reuters Digital), Jim Tobin (Ignite Social Media), and many more. Read the reviews.