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BBDO Digital Planning Director Douma Heads to Publicis

After spending the last four-plus years at BBDO/Proximity, where he served as SVP/group planning director on Gillette, Emirates and Campbell’s, Collin Douma has moved on to fellow NYC-based agency, Publicis Kaplan Thaler. Sources familiar with BBDO confirm Douma’s departure, but PKT has yet to provide some clarification on the matter.

The now-ex-BBDO staffer worked primarily out of BBDO sibling, Proximity, working first at the agency’s Toronto office and then its NYC hub. Prior to BBDO, Douma has worked at the likes of Ford, Hill & Knowlton and MacLaren McCann. From what it appears, Douma is now leading global brand strategy for P&G’s oral care line including Crest, Scope and Oral-B.

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