How to Make Your Reality Show Pitch Sizzle
Industry insiders explain what makes a reality format concept compelling on paper -- and what to strip out of your pitch before you walk into that development meeting.
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Mediabistro Archives
453 articles
Alternative Gigs for Media Pros: How to Repackage Your Skills and Boost Your Income
The adjacent markets where journalism and communications skills command real money -- and how to make yourself legible to buyers who do not think of themselves as media clients at all.
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How to Take Your Press Conference Strategy Global With Online Broadcasting
Streaming tools and online broadcasting strategies that expand a press conference's reach well beyond the room and into international audiences who would never have seen a traditional event.
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Proven Tactics for Getting Editors’ Attention With Your Pitches
Journalists share the specific techniques that move their queries from the slush pile to the top of an editor's stack -- and the common mistakes that doom a pitch before it gets read.
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How to Launch a Personal Publicity Campaign to Get Exposure for Your Book
The self-promotion moves authors can execute themselves before, during, and after their official launch date -- without a publicist budget or a publishing house's marketing department behind them.
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How Journalists Are Leveraging Niche Expertise to Land Business Reporting Jobs
The reporters who made the jump to business journalism explain what specialized knowledge actually opened doors for them -- and how they made editors see their expertise as an asset.
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From Hack to Flack: Are You Fit for a Career in PR?
A journalist-turned-PR-CEO makes the honest case for the career switch to the dark side -- and names the qualities that determine whether someone would actually thrive in the transition.
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Why Local Newspapers Are Sustaining Staff While Building Digital Business
While metro dailies cut staff, some community papers are doing the opposite. The difference comes down to local strategy -- and a clearer sense of what readers will actually pay for.
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How to Make Every Keyword Count in Your Media Job or Hiring Search
The search terms that get results in a media job hunt -- whether you are a candidate trying to get found or a hiring manager trying to surface the right people.
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How to Magnify Local Stories and Land Writing Gigs at Regional Outlets
The regional publications that want locally rooted stories -- and the techniques for pitching them with just enough national resonance to make an editor feel the story travels.
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