Cheryl Sarfaty

Rohnert Park, CA USA

Professional Experience

I am an accomplished writer, substantive editor and copy editor (AP style) specializing in small business and consumer health. I have a long history of success providing accurate and engaging copy for newspapers, magazines and online.


Copy Editor
15 Years
15 Years
17 Years


9 Years
Business (general)
17 Years
12 Years


Newspaper - Local/Regional
20 Years
Magazine - Local/Regional magazines
9 Years
Online/new media
7 Years

Total Media Industry Experience

25 Years

Media Client List (# assignments last 2 yrs)

Unique Homes magazine (10+), Lehigh Valley Business (10+), NJBIZ (10+), NorthBay biz (3-5), Pet Age magazine (3-5), American Animal Hospital Association (1-2), Home Office Computing magazine (1-2), Sacramento Business Journal (1-2), Silicon Valley Business Journal (1-2)

Other Work History

Online editor at a medical publishing company; public relations at a nationally known academic medical center; on-air traffic reporter in Los Angeles; video editing at Bloomberg in NYC.

Computer Skills

Word, Excel, Outlook, PowerPoint; Quark


laptop, audio recorder, digital camera, printer/scanner


available upon request


Two-time newsroom employee of the month at Home News Tribune (Gannett); Winner of entertainment writing scholarship while in college


Bay Area Editor's Forum, Editorial Freelancers Association


Writing Samples--Business

I have a long-standing relationship with the N.J. Small Business Administration; this was a profile piece on the new district director. This story also gave me a chance to utilize my feature-writing skills.
Profile story about Lori Matheus, a managing director for the New Jersey Economic Development Authority. This story examines how Matheus brought her private-sector experience to firms seeking aid from the EDA.
This story looks at how various types of small businesses in New Jersey have not only survived the recession, but found ways to grow.
The era of landlord concessions seems to be ending as long-tenured companies welcome new neighbors to Central Jersey submarket.
Most industries need to have a mobile presence to stay relevant. This article explains why and provides the many options available so business owners can make an informed choice.
Building a winery from the ground up can try your patience, or inspire greatness. This story profiles B Cellars, a 10-year-old winery, as it sets out on its biggest venture yet.


Trade magazine published monthly for owners/managers of retail pet supply outlets.
PetsMatter is the bi-monthly e-newsletter of the American Animal Hospital Association. Each issue contains reader-friendly topics about pet health, behavior and lifestyle articles from veterinary professionals.