Fran Marranca

Los Angeles, CA 90278 USA

Professional Experience

BFF Consultants creates lasting multi-media platform advertising sales strategies resulting in increased sales revenue for our clients. Before launching BFF Consultants in 2007, I worked my way up in the LGBTQ and mainstream media industry from Sales Manager, to Advertising Director to Publisher. I understand what is needed to build a successful and sustainable sales strategy and sales team. I've built multi-million dollar territories, won new fortune 500 accounts, launched new print and digital publications, mobile apps and websites. As a consultant, I work with my clients to create and implement strategic plans of action, guiding my clients to success and sustainable profitability. BFF Consultants’ works with your company to increase sales revenue, expanding your reach to both audience and advertiser. From start-up to restructuring of your current business model, BFF Consultants will guide you through the evolution necessary in today's ever changing media industry to reach your goals.


5 Years
Sales Manager/Exec.
18 Years
Sales Person
24 Years


24 Years
20 Years
Other, Specify
20 Years


Magazine - Large Consumer/National magazines
20 Years
Magazine - Local/Regional magazines
20 Years
Online/new media
10 Years

Total Media Industry Experience

25 Years

Media Client List (# assignments last 2 yrs)

AskTell Media/ (10+), BeE Woman Magazine (10+), Charged Electric Vehicles Magazine (10+), Curved Space Creative (10+), Instinct Magazine (10+), Natural Pet World (10+), Susan Balboni, Inc. (10+), The Advocate (10+), The Holman Group (10+), Out Magazine (10+), Frontiers Media LLC (10+), Love&War (10+), Malibu Magazine (10+), Natural Child World (10+), The Out Traveler (10+), Pretty Pear Bride Magazine (10+), New American Vision (6-10), Cinah Media (10+), Punk's Not Dead LLC (1-2), Seaside Retailer magazine (1-2), The Blunt Post (10+)

Corporate Client List (# assignments last 2 yrs)

Porsche/Curved Space Creative (10+)

Other Work History

Founder/Principal Consultant, BFF Consultants Publisher, Modern Luxury Hawaii LA Advertising Director, The New Yorker Western Advertising Director, LPI Media - Out, The Advocate & The Out Traveler Advertising & Marketing Director, Curve Magazine Owner/Recording Artist: Open Door Records

Technical Skills

web design consultation, presentation design, proposals and publicity materials

Computer Skills

Word, Excel, Outlook, PowerPoint, Sales Force


Available upon request.


LPI Media Sales Manager of the Year, 2004


Accredited Associate of the Institute for Independent Business since 2008; CEO Space since 2007 IBI Global, Inc./CEO Space Member since 2007; Member of Board of Directors, The Film Collaborative, since 2010; Member Better Business Bureau 2007



The Four Agreements for Sales: Advice for Selling Your Freelance Services Selling your freelance services can seem a daunting task, even for a seasoned freelancer. The most important thing to understand is that a client buys you first, and then whatever it is you are selling. The art of selling is about developing strong relationships with your prospective clients.