Margo Collins

cell: 917.892.3888, MI USA

20 Years Experience

Professional Experience

ALL in ONE: Multilingual Web Content Specialist skilled at technical & creative sides of digital account management. Extensive agency corporate/client-side experience. Specialties include front-end production, content/asset management, eCommerce platform maintenance, project liaison & procedural streamlining. - UX-sensitive production of web content using Adobe Experience Manager (CQ / AEM 6) - Video support on Brightcove & YouTube; video embeds & supplementation of metadata - Keen-eyed copy editor & proofreader (web content, press releases & promo pieces) - Seasoned project manager with extensive production & liaison/account background - Cross-cultural adaptations: consultant on creative & content for global executions.

Expertise

Content Editor (online) 7 YearsCopy Editor 15 YearsProducer (new media) 6 Years

Specialty

Consumer Products 14 YearsInternational 15 YearsTechnology 8 Years

Industries

Advertising agency 15 YearsAdvertising, client side 10 YearsOnline/new media 10 Years

Corporate Client List (# assignments last 2 yrs)

BLVD Content (1-2)
Congregation Beth El (3-5)

Awards

Guggenheim Foundation Fellowship, Peggy Guggenheim Collection, Venice, Italy Whitney Museum of American Art, Film/Video department Internship, NY

Associations

WebGrrls, Red Cross 9/11 Volunteer Database Implementation, NY The Adcraft Club of Detroit, MI Board of Directors, JARC, MI

Other Work History

- Web Content Editor (Entrega Systems for General Motors 8/2012 - 5/2015, and Pulte Group, MI, contract 3/2010 - 12/2010) - Digital Content Production, Kindle eBook program (Cengage Learning, MI, contract 4/2011 - 7/2012) - Web Content Specialist (McCann Worldgroup, MI, contract 10/2009 - 12/2009) - Bilingual IT Helpdesk Analyst (TechTeam Global, MI, contract 1/2009 - 5/2009) - Marketing Content Specialist (Borders Group, MI, contract 1/2008 - 3/2008) - Bilingual Coder/Developer (W.B. Doner, MI, contract 11/2007 - 1/2008) - Analyst/Corporate Administrator (Kelly Law Registry, MI, 2004 - 2006) - Media Director (ZAG Advertising, NY, 1999 - 2002) PLEASE REFER TO RESUME (in "Work Samples" above)

Foreign Language Skills

French, Italian

Computer Skills

HTML, xHTML CMS: AEM (Adobe Experience Manager); Interwoven TeamSite and Media Bin; Dreamweaver, Illustrator, Photoshop Operating Systems (OS X, Windows XP)

References

Available on request

Digital work

GM Media Online websites

(5/20/2026)

- Web content & digital asset management using Adobe Experience Manager (CQ/AEM 6). - Publish press releases, product guides, press kits & photo galleries to GM Media Online websites (GM, Chevrolet, Cadillac, GMC, Buick & OnStar) in the US, Mexico, Brazil, Argentina, Ecuador & Columbia.

Pulte Group websites

(5/20/2026)

‣ Maintained content on websites of company brands Pulte, Centex, Del Webb & DiVosta. ‣ Implemented dynamic/static content & imagery updates using TeamSite & Media Bin. ‣ Support site maintenance, extensive brand migration programs & digital sales initiatives.

Aldi website

(5/20/2026)

‣ Incorporate copy, data and images into back end content management system using RedDot CMS Version 7.1. ‣ Support ongoing system updates and development of microsites. ‣ Production of weekly digital newsletter and special themed sales sections of website.

Borders Media website (Beta)

(5/20/2026)

‣ Executed weekly updates of product summaries & created video & music clips, excerpts and other marketing-driven web content using proprietary publishing system for Beta website. ‣ Coded HTML using Dreamweaver and Photoshop to populate weekly electronic marketing pieces.

MAZDA Canada (Holiday microsite 2007)

(5/20/2026)

‣ Web development for Mazda Canada microsite using Dreamweaver/HTML. ‣ Incorporated French and English-language content. ‣ Extensive collaboration with Web Designers & Proofreaders on structural issues due to language adaptations.

Quaker State website

(5/20/2026)

‣ Web development for Quaker Statae website using Dreamweaver/HTML. ‣ Incorporated Spanish, French and English-language content. ‣ Extensive collaboration with Web Designers & Proofreaders on structural issues due to language adaptations.

Writing / Editing

INSPIRATION magazine

(for ProQuest, Winter 2016 5/20/2026)

Document Editing - French text specialist - sample chapter

(Global Knowledge, a specialist in IT and Business Training 5/20/2026)

Pitch for digital messaging piece

(for Team Detroit, Ford Sable '08 5/20/2026)

"And so I moved to New York"

(creative writing sample 5/20/2026)

Print Campaigns

STMicroelectronics

(5/20/2026)

‣ Managed $20 million international print campaign for STMicroelectronics, a semiconductor manufacturer. ‣ Directed production process from creative & copy development to film production; 210 ads produced in four languages.

Kelly Law Registry (KLR)

(5/20/2026)

‣ Developed collateral pieces and conceived show events. ‣ Produced and edited copy for trade and recruiting materials.

Showtime Satellite Networks

(5/20/2026)

‣ Developed & executed collateral marketing materials for wholesale market, including newsletter, direct mail and trade pieces. ‣ Supervised creative & production of trade show display pieces and premium items.

Showtime / ANC

(5/20/2026)

‣ Developed creative & production of trade print ads; researched art & stock images. ‣ Wrote press releases & copy communicating change of programming to affiliates.