Ralph Allora

Seattle, WA USA
30 Years Experience

Professional Experience

Looking for high-quality brand messaging and sponsored content that truly resonates with your audience? Ralph Allora has done it all on behalf of acclaimed brands. His work has appeared in Architectural Digest, Advertising Age, Departures, Esquire, Forbes, The Wall Street Journal, and more. He’s crafted compelling stories for brands including Acura, Brooks Brothers, Canon, Heineken Light, Infiniti, Land Rover, Michelin, Montblanc, NetJets and Toyota. He’s also the author of Winning Sales Letters From Prospect to Close (McGraw-Hill), a practical guide for better sales communications.

Expertise

Copywriter 30 YearsCopy Editor 30 YearsWriter 30 Years

Specialty

Technology 30 YearsTravel 30 YearsAutomotive 30 Years

Industries

Magazine - Large Consumer/National magazines 30 YearsOnline/new media 23 YearsAdvertising agency 5 Years

Media Client List (# assignments last 2 yrs)

  • Wall Street Journal (6-10)
  • Meredith (10+)

Corporate Client List (# assignments last 2 yrs)

  • Wunderman Thompson (1-2)
  • Kinzie Marketing (10+)

Awards

At Automobile Magazine, oversaw development of Chrysler-sponsored promotion for college market, which won an International Automotive Media Award (Gold) for Best Multimedia Concept

Other Work History

Author, Winning Sales Letters From Prospect to Close (McGraw-Hill); Co-founder, Co-Principal, TRAY Creative; Creative Services Director, Cargo Magazine, Conde Nast Publications; Group Marketing Director, Motor Trend and Automobile Magazine; Promotion Director, Esquire Magazine; Project Manager, Special Sections and Programs, Forbes Magazine; Senior Promotional Writer, U.S. News & World Report

Computer Skills

Word, Excel, PowerPoint, Mac Pages/Keynote, WordPress

References

Available upon request

Sponsored Content

Web Content