Sandra Yin

Rockville, MD USA

Professional Experience

As an editor, I've assigned stories, coached freelancers through rewrites and refined stories' voice, content and grammar to fit the publication. As a writer, I have written extensively about consumer markets. How does Hispanic radio help marketers connect with the fastest growing ethnic group in America? What kinds of products and services do black women gravitate toward? In which counties are gardeners most likely to take root? These are just some of the questions I've tried to answer. I have also translated complex science and health topics into simple prose. Topics covered: demographics population trends consumer markets marketing targeted marketing


9 Years
10 Years
12 Years


Consumer Products
3 Years
1 Year
Other, Specify
3 Years


Magazine - Trade magazines/publications (B2B)
3 Years
Newspaper - Local/Regional
1 Year
5 Years

Total Media Industry Experience

10 Years

Other Work History

Associate editor at American Demographics ( 2001-2004) Staff writer/reporter for the Daily Press, a Tribune Co. paper based in Newport News, Va. (circ: 100,000) Associate editor/reporter/writer for Our Town and The West Side Spirit, weekly newspapers based in Manhattan ( 2000-2001) Contributed entries to the Encyclopedia of American Food and Drink (Oxford University Press, 2004). My writing has been published by the Chicago Tribune and been picked up by the Associated Press.

Foreign Language Skills

French, Russian, Chinese (all rusty)

Computer Skills

Word, Excel, Powerpoint

Work Permits & Visas

U.S. passport


Available upon request.


*Virginia Press Association: My article, "Integration's Legacy," was part of a package that won first place for feature series in 2004. *American Society of Business Publication Editors awarded American Demographics magazine an honorable mention for National Magazine of the Year in 2003. *Newswomen's Club of New York recognized my work with an Anne O'Hare McCormick Scholarship in 1998.



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