Professional Experience
If you're in crisis, want to launch a campaign, or need copy fast, I can help.
Restraining an emotional client from reaming a reporter when she doesn't like his story (and even getting her to see that it's not really bad press)...Hunting down the printer who says the books won't be on time for a launch party--and negotiating their on-time arrival, at a discount... Writing an entire book in two weeks for a book packager faced with a meltdown...I know firsthand the crises you might face...and how to resolve them, with a cool head and a winning attitude.
Put my experience to work for you.
Whether Fortune 50 or start-up, my virtual boutique, Whitney McKnight & Associates, can handle your PR/marcom & copywriting needs.
</b>Check out what others are saying about me and my work in the Testimonials section below...<b>
Expertise
Account manager
11 Years
Writer
22 Years
Other, Specify
6 Years
Specialty
Business (general)
17 Years
Health
5 Years
Real Estate
7 Years
Industries
Book Publishing Consumer
7 Years
Online/new media
5 Years
PR (firm) - Fortune 1000 corp. clients
15 Years
Total Media Industry Experience
22 Years
Media Client List (# assignments last 2 yrs)
Gannett/Courier Post (10+), The Philadelphia Inquirer (1-2), NJ Monthly (1-2), Christian Science Monitor (1-2)
Corporate Client List (# assignments last 2 yrs)
Virtua Health/GE Medical (6-10), Speeches for high profile Fortune 100 set (6-10), YMCA (contract work) (1-2), Pathways to Leadership (contract work) (1-2)
Other Work History
Having worked on all sides of the media, I "get" what businesses and journalists need. As a user of New Media, I know how to deliver your message to those who want to hear it--and act upon it.
Healthcare, property development, publishing, and media are my core experience; and publicity campaigns for authors writing about integrated medicine, mental health, management consulting, and healthy choices for teens is a specialty.
Contact me for editorial or promotional copy writing (speeches are a specialty), or to project manage any aspect of your PR/marcom/advertising campaign or to recommend top notch creative professionals for all your needs.
Check out my resume below for more details on my work history.
Foreign Language Skills
French, Spanish, German
Computer Skills
All MS Suite software, Mac/Windows
Equipment
lap top, pc, digital camera, mp3, video cam, cd burn
References
Many, upon request
Awards
NJPA nominee, investigative reporting
Associations
Publishers Marketing Association
Editorial Freelance Association
