Advertising Sales Executive Job at Lamar Advertising in Paducah

Are you passionate about building community connections through innovative advertising? If so, we invite you to join our sales team! Our Lamar office is currently seeking a new Account Executive (salary + commission) to help us create exciting outdoor advertising campaigns for brands in Paducah, KY and surrounding areas.

We are looking for a motivated sales professional who thrives on the thrill of making each sale, whether big or small. Our Sales team has been rated #1 for 2025 on Comparably, and our Account Executives are essential in connecting Lamar with the communities we serve.

As an Account Executive, you will meet and exceed sales objectives in your designated territory by applying professional sales techniques to forge long-lasting advertising partnerships that not only enhance Lamar’s sales but also strengthen our community ties.

Why choose Lamar?

• Recognized as a Best Company to Work For by U.S. News & World Report.
• Enjoy a hybrid schedule with hours from 8:00 am - 5:00 pm, Monday through Friday, balancing time between office work and field sales.
• Potential first-year earnings of $53,500 - $62,900, inclusive of commissions, based on experience and performance.
• No commission cap – your earning potential is limitless as you expand your client base!
• Receive monthly allowances for auto and cell phone expenses related to work.

What you can expect from us:

• A comprehensive 6-week training program and opportunities to attend our corporate-hosted Lamar Sales School.
• A variety of medical plan options along with a health savings account.
• Support with Hospital, Critical Illness, and Accident coverage, plus Dental and Vision insurance.
• Access to short and long-term disability and paid parental leave.
• 120 hours of paid time off (PTO) that increases with tenure, and 12 paid company holidays.
• Participation in an Employee Stock Purchase Plan and a 401(k) plan with company matching.
• Wellness program incentives to reward your health achievements.
• Ongoing professional development opportunities with potential for advancement, as we aim to promote our Sales Managers from within!

We’re looking for individuals who:

• Are comfortable making cold calls over the phone and meeting clients in person.
• Possess strong presentation skills and can clearly explain policies and procedures.
• Value inclusivity and can communicate effectively with diverse social and educational backgrounds.
• Are eager to learn new technologies and systems.
• Exhibit excellent time management and organizational skills.
• Are ready to dive into the outdoor advertising industry to promote its benefits to businesses and customers.
• Communicate professionally, both verbally and in writing.
• Handle fluctuating workloads successfully.
• Can build trust and form strong connections with clients.
• Meet sales quotas and effectively employ general sales techniques.
• Demonstrate intrinsic motivation to overcome challenges and achieve goals.
• Respond resiliently to rejection.

Qualifications:

• Valid driver's license is required.
• A college degree is preferred.
• Prior outdoor advertising sales experience is an advantage.
• Proficiency in Microsoft Office Suite is expected.
• Experience with CRM software is preferred.

A day in the life includes:

• Meeting and exceeding sales targets while tracking your personal sales data.
• Targeting local businesses and regularly visiting both Lamar clients and competitor clients within your territory.
• Understanding both local and national competition.
• Efficiently clustering accounts for effective management.
• Identifying growth opportunities and onboarding new clients.
• Utilizing company tools to locate prospects, follow up on leads, and prepare proposals and presentations.
• Participating in sales meetings, regional meetings, seminars, and trade shows actively.
• Handling administrative tasks, including maintaining organized records of sales activity and client orders.

Physical demands and work environment:

• This role encompasses a mix of office work and field activities to service sales accounts.
• Physical demands may include light lifting and decent mobility with less than 50% of time spent sitting.
• Travel might involve occasional overnight stays, but less than 10% of the time.

Who we are:

Lamar Advertising Company, established in 1902, is one of the largest outdoor advertising firms globally, with a vast network of over 351,000 displays in the U.S. and Canada. We provide advertising solutions through billboards, interstate logos, hand-painted murals, transportation hubs, and the largest digital billboard network in the U.S.

At Lamar, we emphasize honesty and integrity while treating our employees and customers with respect. We’ve created a supportive culture that feels both locally focused and nationally connected. Moreover, we are dedicated to environmentally friendly practices and have set ambitious goals to significantly reduce our greenhouse gas emissions.