Abe
Senior Social Media Advertising Strategist (Remote US) - Future Opening
Abe, Dallas, Texas, United States, 75215
Senior Social Media Advertising Strategist (Remote US) – Future Opening
Are you a true marketing nerd with a passion for social media advertising? Do you love building new things with a team motivated to win? Then you may be the Senior Social Media Strategist of our dreams!
Abe is a specialized consultancy focused exclusively on social media advertising. We are a hub for innovative strategies, helping clients leverage the full power of LinkedIn, Meta and more to reach, engage, and convert their target audiences.
We use Customer Generation, a marketing methodology focused on SQLs and Customers, and this role reports to the Associate Director as a crucial part of the social media team.
Roles & Responsibilities
Oversee and lead a collection of Social Media accounts
Serve as direct support to client contacts
Weekly communication with vendors or operational partners to ensure alignment on tasks, quality, and improvements
Build strategies for clients each quarter
Create, maintain, and optimize budgets for paid media campaigns
Provide fractional support for internal marketing within a boutique agency
Deeply understand client positioning and unique value propositions
Confirm lead routing is accurate within a CRM
Responsible for personal productivity and utilization
Work directly with Associate Director to ensure internal and client goals are met
Understand the value of Programmatic campaigns
Drive cross-sells, upsells and referrals via client relationships and professional network
Execute and optimize LinkedIn ad campaigns including ad copywriting, TAM development, and targeting to maximize ROI
What You Offer
4+ years experience working in a performance/digital marketing agency, supporting B2B clients
Deep expertise in paid social advertising, especially LinkedIn Ads
Understanding of LinkedIn Ad Units such as conversation ads, document ads, CTV, etc.
Proficiency with tools like LinkedIn Campaign Manager, Zoominfo, 6Sense
Ability to delegate to junior team members for joint success
Strong understanding of paid principles: keyword research, ad copywriting, bid management, optimization
Ability to analyze campaign data using Google Analytics, GA4, Excel or other analytics platforms
Ability to drive results and measure via OCT
Experience with audience segmentation by tier, job title, etc.
Proven success with mid‑market or enterprise accounts
Ability to translate strategy and tell stories with data
Competitive and curious, a true problem solver
Committed to industry cutting edge and continuous growth
Organize, prioritize and manage multiple projects simultaneously
Quality‑obsessed, maintaining high standards in advertising
Travel to visit clients approximately once per year, as needed
What Success Looks Like
Encompass core values in all interactions
Effectively manage roughly five mid‑tier and enterprise accounts
Meet or exceed department KPIs such as client growth and goal attainment (NSMs, Client Satisfaction)
Build client trust and relationships that create consistent renewals
Cross‑sell services aligned with client objectives
Clearly communicate results to client contacts and executives
Demonstrate exceptional decision making for strategic direction
Benefits
Base salary $85,000–$95,000 USD (annual), plus benefits
Medical, dental, vision, disability, life insurance (100% employer‑paid for employee, 50% for dependents)
Access to Spring Health therapists and Headspace membership
Physical therapy via Omada, fertility support, virtual workouts, One Medical membership
Unlimited PTO (minimum 2 weeks), paid holidays, birthday off, end‑of‑year recharge, paid parental leave
401(k) with 3% company match (traditional and Roth)
Annual bonus based on tenure
Work Environment Requirements Remote‑first company. Work from anywhere in the U.S.; optional office in Irvine, CA. Requires stable internet, laptop (PC or Mac), and professional background. You may need to remain seated for extended periods and observe written/verbal communication.
Additional Information At Abe, our core value is People First. We are committed to fostering a diverse and inclusive culture. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
#J-18808-Ljbffr
Abe is a specialized consultancy focused exclusively on social media advertising. We are a hub for innovative strategies, helping clients leverage the full power of LinkedIn, Meta and more to reach, engage, and convert their target audiences.
We use Customer Generation, a marketing methodology focused on SQLs and Customers, and this role reports to the Associate Director as a crucial part of the social media team.
Roles & Responsibilities
Oversee and lead a collection of Social Media accounts
Serve as direct support to client contacts
Weekly communication with vendors or operational partners to ensure alignment on tasks, quality, and improvements
Build strategies for clients each quarter
Create, maintain, and optimize budgets for paid media campaigns
Provide fractional support for internal marketing within a boutique agency
Deeply understand client positioning and unique value propositions
Confirm lead routing is accurate within a CRM
Responsible for personal productivity and utilization
Work directly with Associate Director to ensure internal and client goals are met
Understand the value of Programmatic campaigns
Drive cross-sells, upsells and referrals via client relationships and professional network
Execute and optimize LinkedIn ad campaigns including ad copywriting, TAM development, and targeting to maximize ROI
What You Offer
4+ years experience working in a performance/digital marketing agency, supporting B2B clients
Deep expertise in paid social advertising, especially LinkedIn Ads
Understanding of LinkedIn Ad Units such as conversation ads, document ads, CTV, etc.
Proficiency with tools like LinkedIn Campaign Manager, Zoominfo, 6Sense
Ability to delegate to junior team members for joint success
Strong understanding of paid principles: keyword research, ad copywriting, bid management, optimization
Ability to analyze campaign data using Google Analytics, GA4, Excel or other analytics platforms
Ability to drive results and measure via OCT
Experience with audience segmentation by tier, job title, etc.
Proven success with mid‑market or enterprise accounts
Ability to translate strategy and tell stories with data
Competitive and curious, a true problem solver
Committed to industry cutting edge and continuous growth
Organize, prioritize and manage multiple projects simultaneously
Quality‑obsessed, maintaining high standards in advertising
Travel to visit clients approximately once per year, as needed
What Success Looks Like
Encompass core values in all interactions
Effectively manage roughly five mid‑tier and enterprise accounts
Meet or exceed department KPIs such as client growth and goal attainment (NSMs, Client Satisfaction)
Build client trust and relationships that create consistent renewals
Cross‑sell services aligned with client objectives
Clearly communicate results to client contacts and executives
Demonstrate exceptional decision making for strategic direction
Benefits
Base salary $85,000–$95,000 USD (annual), plus benefits
Medical, dental, vision, disability, life insurance (100% employer‑paid for employee, 50% for dependents)
Access to Spring Health therapists and Headspace membership
Physical therapy via Omada, fertility support, virtual workouts, One Medical membership
Unlimited PTO (minimum 2 weeks), paid holidays, birthday off, end‑of‑year recharge, paid parental leave
401(k) with 3% company match (traditional and Roth)
Annual bonus based on tenure
Work Environment Requirements Remote‑first company. Work from anywhere in the U.S.; optional office in Irvine, CA. Requires stable internet, laptop (PC or Mac), and professional background. You may need to remain seated for extended periods and observe written/verbal communication.
Additional Information At Abe, our core value is People First. We are committed to fostering a diverse and inclusive culture. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
#J-18808-Ljbffr