National Advertising Campaign Specialist

National Advertising Campaign Specialist Job Category: National Sales Requisition Number: NATIO006481 Posted: April 16, 2026 Full‑Time Locations Showing 1 location Our Lamar Corporate office in Baton Rouge, Louisiana, is now hiring a National Advertising Campaign Specialist to oversee all post‑buy aspects of a National Campaign and manage the execution of dynamic digital campaigns. This position also acts as a liaison between the National Sales team, national customers, IT, and local Lamar offices to troubleshoot and drive resolutions during the life cycle of the campaign. The National Campaign Specialist is responsible for overseeing all post‑buy aspects of a National Campaign, including day‑to‑day communication of material delivery, installation updates, digital scheduling, and proof of performance delivery. The position ensures scheduling and campaign compliance and upholds digital scheduling best practices. Benefits A 4‑6 week training period Hourly range of $21 - $25 / hour, dependent on relevant experience and qualifications 120 hours of paid time off (PTO) that increases with tenure 12 paid company holidays, including President’s Day and Juneteenth Ongoing professional development and internal leadership programs Multiple medical plan options and health savings account Hospital, Critical Illness, and Accident coverage Short & long‑term disability and paid parental leave Employee Stock Purchase Plan 401(k) plan with company match Up to $1,200 in employer‑paid HSA contributions and cash rewards for engaging in wellness program A people‑first culture that invests in connection, community involvement, and transparency around employee feedback Seasonal corporate perks such as holiday parties, crawfish boils, and food trucks A beautifully renovated office building with a modern design, a beverage refreshment station, a relaxing dining area, and an outdoor patio What we are looking for in YOU Strong written (email) and verbal communication skills Strong discernment and predictive problem‑solving skills High sense of urgency Highly organized with a systematic approach to detail‑oriented work Works well under deadlines and pressure Ability to identify, analyze, and discuss issues and ideas clearly and effectively with all levels of staff, customers and production companies Proficiency in Microsoft Office applications (Word, Excel, Google Sheets) Ability to work independently and act on one’s own initiative Ability to learn and implement new computer applications quickly and effectively Critical and analytical thinking skills Ability to prioritize tasks Basic understanding of IT language and technical requirements Customer focused Team player Education and Experience HS Diploma or equivalent required BA/BS in a related field (Business, Marketing, or Communications) preferred Previous media work experience preferred 3–5 years of related work experience required or other equivalent combination of education and experience Please note: Upon submitting your application, you will be asked to complete an 8‑15 minute personality assessment. This assessment compares your professional soft skills to the skills required for success in this role. Please answer honestly; this is not a test. Not completing this assessment could result in disqualification from consideration for this position. A day in the life Provide accurate spec sheets for contracted locations and shipping address information to customers supplying their own production materials Ensure posting instructions for national campaigns are provided in a timely manner by customers and are ready for distribution Audit posting instructions and creative file images from the customer for accuracy; resolve creative file issues accordingly, directly with the customer or their design agency Distribute posting instructions and creative images to local sales offices for national campaigns Track production materials, maintain tracking logs, and digital schedule organization best practices for each campaign Execute a high volume of digital scheduling on a daily basis Compile and distribute status update reports for customers on a daily basis Troubleshoot and help solve production‑related issues with external and internal customers and partners to ensure an on‑time posting of national campaigns Identify digital technical issues resulting in a delivery compromise, like board outages, and determine technical, local market, and client implications; take action accordingly Anticipate problems, and communicate with customers, National Account Executives, Account Managers, and local Lamar offices Responsible for managing digital goods or service solutions for Lamar’s technical failures. Helps sellers and customers with service solutions on preventable delivery failures as needed Responsible for iSpot order management from beginning to end: Manage client expectations and establish delivery deadlines Obtain assets directly from sellers, clients, or the client’s design agency Work directly with the iSpot team on orders; mediate issues Manage scheduling and quality assurance; troubleshoot accordingly Deliver proof of execution Answer to clients on the seller’s behalf if delivery failure occurs Know the proof of performance requirements for each national account under their responsibility Audit incoming proof of performance information for completion and accuracy Manage all aspects of both simple and complex proof of performance projects Communicate effectively with all stakeholders for a project or task Attend weekly team meetings to provide campaign updates and reports to key stakeholders (national sales team, NOC, iSpot Team) Other tasks and responsibilities as assigned Physical Demands and Work Environment The primary work environment is an office Lifting 50% of the time, and talking Typical percentage of time traveling and staying nights away from home is On‑call shifts may be required WHO WE ARE Founded in 1902, Lamar Advertising Company is one of the largest outdoor advertising companies in the world, with over 360,000 displays across the United States and Canada. We provide ad space through hand‑painted murals, transportation and airports, and the largest network of digital billboards in the United States. We operate with honesty, integrity, and openness with employees and customers. Lamar is an EEO/AA employer, including individuals with disabilities, protected veterans, and any other state or federally protected characteristic. #J-18808-Ljbffr