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Sr. Manager, Digital Insights

Foot Locker, Inc., New York, NY, United States


Overview
Foot Locker is looking for a creative, enthusiastic, and dedicated individual to play a key role in digital management and personalization for FootLocker.com. Relentlessly committed to fuel a shared passion for self-expression, we create unrivaled experiences at the heart of the sport and sneaker communities through the power of our people. If you want to be a part of something bigger than you can imagine, you have come to the right place.

As the Sr. Manager, Digital Insights, you will be responsible for creating and maintaining Foot Locker's digital analytics portfolio. You will be supporting teams across all Foot Locker divisions globally. As a valued partner to our various stakeholders and work closely with the Data team to build reports, present your findings and recommendations to stakeholders throughout the business. You will also be generating and sharing metrics on Foot Locker's digital business performance. The information you supply will be used to make important business decisions relating to digital spend, site and mobile app enhancements, bug fixes and production deployments, as well as other activities that impact Foot Locker's digital performance.

Responsibilities

Develop a deep understanding of our business goals and translate them into a strategic Analytics roadmap that is achievable and actionable

Clearly communicate digital channel insights with leadership teams and cross-functional stakeholders on a recurring basis

Lead a global team that creates consistent digital analytics between NA, EMEA & APAC Regions

Regularly generate and present deep customer and product insights using Adobe Analytics and Microsoft Power BI

Make recommendations to banner and geo teams on how to improve digital performance

Curate key requirements and develop measurement methodologies for new digital initiatives

Automate operational tasks that will lead to efficiencies and reduce report run time

Support project rollouts by measuring impact to customer experience and digital performance

Digital insights relating to weekly ecommerce reporting, monthly operational review, bi-annual seasonal plans, annual strategy plans, promotion performance, digital spend and performance

Product reporting for inventory and quantity, age of product, broken size runs, pricing, and other vendor opportunities

Ad Hoc reporting such as digital campaign performance, homepage, and landing page metrics and KPI impact measurement during digital outages

Partner with data team on relaunching/building Adobe Analytics platform for better result outputs

Lead digital team to refine on-site personalization programs & strategies fueled by insights & analytics

Serve as the cross-banner subject matter expert for personalization initiatives and liaise with each banner team on new capabilities & best practices

Evolve and ease brand adoption of new analytical capabilities

Partner with commercial planning team to build comprehensive forecast and measurement tools to diagnose business opportunities and mitigate market challenges

Qualifications

Bachelor’s Degree, required

Minimum of eight years’ experience in digital analytics

Minimum of four years’ experience managing/leading teams

Advanced experience with Adobe Analytics and Microsoft Power BI

Solid business acumen with the ability to evaluate business opportunities and make recommendations based on data and metrics

Ability to communicate business adjectives and be a critical thinker

Knowledge and hands on experience with web analytic tools preferred

Experience with statistics, including general testing methodology

Must be an advanced Excel user

Familiar with Sql and database systems

Worked at a data centric and data rich organization where data plays a key role in driving growth

Benefits
The annual base salary range is $110,000 - $130,000 / year. This range represents the anticipated low and high end of the salary for this position. This role is also eligible to receive short term incentives that align with individual and company performance. Salary will be determined by the education, experience, knowledge, skills, and abilities of the applicant, internal equity, and alignment with market data. Salary is one component of the Foot Locker, Inc. total compensation package, which includes the below.

Foot Locker Benefits:

Employee Discount

Paid Time Off

Medical | Dental | Vision Coverage

401(k) | Roth 401(k)

Stock Purchase Plan

Life Insurance

Flexible Spending Account

Opportunities for Advancement

Tuition Reimbursement for Qualified Courses

Strong Company Culture

Employee Resource Groups

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