Digital Strategist

Role Summary
The Digital Strategist, Customer Experience supports the development and execution of experience strategies that drive

measurable business outcomes . This role focuses on translating customer insights, data, and business priorities into clear strategic direction, practical recommendations, and visually compelling narratives that enable confident decision‑making. Working alongside senior strategists, designers, and cross‑functional partners, this role helps articulate strategy through structured storytelling. It also uses visual frameworks and experience models to clarify intent, align interested parties, and guide execution. Success in this role means linking experience decisions to performance, scalability, and business value. It also means communicating strategy clearly to make complexity understandable and actionable.

Key Responsibilities

Demonstrates the ability to

turn ambiguous business questions into structured strategic approaches , including defining hypotheses, framing options, and outlining implications.

Produces

clear, decision‑ready materials

that use visual structure (, frameworks, models, diagrams) to simplify complexity and support collaborator alignment.

Contributes to experience strategy work by

connecting insights to recommendations , rather than stopping at analysis or research findings.

Shows comfort working with incomplete information, making reasoned assumptions and detailing trade‑offs to keep work moving forward.

Applies a practical perspective when evaluating experience options, considering impact on performance, scalability, efficiency, or customer outcomes.

Communicates progress, risks, and recommendations in a

concise and structured way , adapting depth and format based on the audience.

Basic Qualifications

Bachelor’s degree in a related field

or equivalent experience in strategy, digital experience, or consulting environments .

Experience working in a

technology company, digital agency, strategy consultancy, or in‑house digital or experience team .

Familiarity with

digital experience platforms, content ecosystems, or marketing technology

(Adobe or comparable platforms a plus).

Willingness to travel based on client and business needs.

Compensation & Benefits
Our compensation reflects the cost of labor across several geographic markets, and we pay differently based on those defined markets. The pay range for this position is $98,200 -- $195,450 annually. Pay within this range varies by work location and may also depend on job‑related knowledge, skills, and experience. Your recruiter can share more about the specific salary range for the job location during the hiring process. In California, the pay range for this position is $135,000 - $195,450. In New York, the pay range for this position is $135,000 - $195,450. In Colorado, the pay range for this position is $111,400 - $161,350. In Illinois, the pay range for this position is $111,400 - $161,350.

In addition, certain roles may be eligible for long‑term incentives in the form of a new hire equity award.

Equal Opportunity Employer
Adobe is an equal opportunity employer. We welcome and encourage diversity in the workplace regardless of race, gender, religion, age, sexual identity, gender expression, disability, or veteran status.

State‑Specific Notices
California
Fair Chance Ordinances

Adobe will consider qualified applicants with arrest or conviction records for employment in accordance with state and local laws and “fair chance” ordinances.

Colorado
Application Window Notice

Mar 30 2026 12:00 AM. If this role is open to hiring in Colorado (as listed on the job posting), the application window will remain open until at least the date and time stated above in Pacific Time, in compliance with Colorado pay transparency regulations. If this role does not have Colorado listed as a hiring location, no specific application window applies, and the posting may close at any time based on hiring needs.

Massachusetts
Massachusetts Legal Notice

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

#J-18808-Ljbffr