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Marketing Manager

Forza, Council Bluffs, IA, USA

Pay: 60.000 - 80.000

Job type: Full Time


Forza is an industrial adhesives, sealants, and tapes manufacturer based in Council Bluffs, Iowa, currently in a high-growth phase. This role is central to that growth.
This is a

hands-on, execution-driven B2B marketing role

— not a coordinator position. You will own our content engine, drive demand generation campaigns, and directly support sales pipeline growth across distribution and key accounts.
What You’ll Own

Plan and execute

integrated B2B demand generation campaigns

(social, email, web)
Own

content strategy and production

(social, blog, SEO, email)
Manage and grow

social media presence and engagement
Support

product launches

with campaign assets and go-to-market execution
Create

marketing materials

using design tools and AI (in collaboration with Lead Designer)
Partner closely with

Sales

to drive targeted outreach and lead generation
Track, analyze, and report on performance with

clear, actionable insights
What Success Looks Like

Increased

marketing-qualified leads (MQLs)

and pipeline contribution
Growth in

target audience engagement

across channels
Measurable

SEO and organic traffic improvements
What We’re Looking For

B2B marketing experience with a strong understanding of

demand generation
Proven ability to

execute campaigns end-to-end

(not just plan them)
Strong writing skills — clear, compelling, and conversion-focused
Experience with

design tools

(Adobe, Canva) and visual content creation
Experience using

AI tools

to improve marketing output and efficiency
Analytical mindset — able to connect marketing activity to

business results
Comfortable working cross-functionally with

Sales, Product, and Creative teams
Core Skills & Competencies

Content creation across social, email, and web
Marketing & AI tech stack (CRM/email tools, analytics, Chat GPT, Claude, social platforms)
Performance tracking and campaign optimization
Project management and execution discipline
High attention to detail with strong organizational skills
Adaptability in a fast-paced, growth-focused environment
Experience in using design software such as Adobe Illustrator, Canva, etc. in making or editing content for social posts, or sell sheets.
Qualifications

Bachelor’s degree or equivalent experience
2+ years of professional marketing experience
Experience with digital marketing tools (analytics, email, social platforms)
Familiarity with content publishing workflows (web/blog)
Experience with project management tools (ClickUp, Trello, Monday, etc.)
Experience using AI tools in marketing workflows
Why This Role Matters

This role is a direct driver of company growth. You won’t just support marketing — you’ll

build and run the engine that fuels our sales and revenue pipeline .

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