Marketing Manager

Salary:

Up to $75,000

Schedule:

Primarily in-office during onboarding/training period, with hybrid flexibility available after acclimation

Industry Preference:

Law firm experience strongly preferred; professional services background considered

Employment Type:

Full-Time

About the Opportunity
A well-established law firm in Orlando is seeking a highly organized and creative Marketing Manager to lead and execute the firm’s marketing and business development initiatives. This role offers significant ownership over branding, digital marketing, client engagement, events, proposals, and strategic communications while working closely with firm leadership and attorneys.

The ideal candidate is polished, detail-oriented, proactive, and capable of managing multiple projects in a fast-paced professional environment. Candidates should demonstrate career stability and professionalism — no frequent job changes.

Key Responsibilities
Digital Marketing & Content

Manage website updates, SEO efforts, and social media platforms

Develop and monitor digital campaigns and engagement analytics

Create newsletters, blogs, client communications, and marketing content

Maintain attorney biographies and professional marketing materials

Business Development & Events

Coordinate client events, sponsorships, speaking engagements, and networking opportunities

Support proposal development, RFP responses, and pitch presentations

Conduct market research and identify growth opportunities

Create brochures, presentations, and promotional collateral

Strategic Marketing & Branding

Develop annual marketing calendars and assist with budgeting

Ensure brand consistency across all communications

Support thought leadership initiatives including articles, blogs, and legal publications

Monitor online reputation and coordinate public relations efforts

CRM & Reporting

Manage CRM data integrity and targeted outreach campaigns

Track marketing budgets, expenses, and reporting metrics

Maintain marketing databases, event records, and vendor coordination

Awards & Recognition

Manage submissions for industry rankings and awards including Best Lawyers, Chambers, Super Lawyers, and OBJ

Coordinate award announcements and recognition campaigns

Qualifications

Bachelor’s degree in Marketing, Communications, Business Administration, or related field

3–5+ years of marketing experience, preferably within a law firm or professional services environment

Strong project management and organizational skills

Experience with digital marketing, SEO, social media management, and analytics

Excellent written and verbal communication skills

Proficiency with Microsoft Office and design platforms such as Canva or Adobe Creative Suite

Experience with CRM systems and marketing automation tools preferred

Ideal Candidate

Professional, polished, and collaborative

Able to manage competing priorities and deadlines

Comfortable working directly with attorneys and leadership

Stable work history with demonstrated career progression

Law firm or professional services marketing experience highly valued

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