Marketing Director

About SS Hospitality GroupSS Hospitality Group is a dynamic, multi-concept hospitality company based in Dallas-Fort Worth, specializing in bars, restaurants, and large-scale events. Our portfolio includes: Landmark Bar & Kitchen — neighborhood bar & kitchen concept (Fort Worth, Addison, Lubbock opening August 2026)Baila — contemporary Latin American restaurant & rooftop nightlife concept (The Jungle Room)Arianna — modern Mediterranean / Persian dining conceptInternational Margarita Organization — national festival platform operating in 50+ citiesStrategic investments across beverage, CPG, and hospitalityWe're founder-led, fast-moving, and built on the belief that we don't sell food and drinks — we sell experiences.The RoleWe're hiring a Director of Marketing to lead marketing strategy and execution across our restaurant portfolio. This is a corporate leadership role reporting directly to the founders, with budget authority, hiring authority, and the mandate to build the marketing function as we scale.You'll own marketing for Landmark Bar & Kitchen across all three locations, support Baila and Arianna marketing, and drive private and corporate event revenue across the portfolio.You'll inherit a Social Media Content Manager who covers all three Landmark locations and our festival company — your job is to give them clear creative direction, brand voice, and content strategy. As you build the playbook, you'll hire additional team members underneath you.Core ResponsibilitiesOwn marketing strategy and execution for Landmark Bar & Kitchen (Fort Worth, Addison, Lubbock)Lead pre-opening marketing for Landmark Lubbock (opening August 2026 — first priority)Build and execute a private and corporate events sales program across all venuesDirect and manage the Social Media Content Manager across Landmark and festival brandsDevelop promotional calendars, campaigns, and activations that drive traffic and comp salesOwn marketing strategy and execution for Baila & AriannaManage influencer partnerships, local marketing, and community engagementManage marketing budgets and report ROI to the foundersHire and lead additional marketing team members as the portfolio growsPartner with GMs and unit managers to execute on the groundWho We're Looking For5+ years of hands-on marketing experience in restaurants, bars, or hospitalityMulti-unit and/or multi-concept experience strongly preferredTrack record of launching new restaurant or hospitality conceptsPlayer-coach mentality — you set strategy AND personally execute the work in year oneSales-minded — comfortable building and closing a private/corporate events sales programStrong social media and content instincts; experience directing creative teamsFluent in digital marketing fundamentals — paid social (Meta, TikTok), email marketing, SEO basics, and the ability to brief and manage outside vendors for anything beyond your direct skill set Analytically driven — comfortable reading performance data and reporting ROI clearly to founders, not just shipping campaigns Disciplined with budget — track record of managing marketing budgets and showing measurable return on spendBuilder mentality — comfortable creating systems where none existOperator mindset — understands hospitality economics, not just marketing theoryComfortable working directly with founders in a fast-moving, non-corporate environmentWho This Role Is Not ForCandidates from heavily corporate, agency, or large-franchise backgrounds who need structure to performStrategy-only marketers who expect to delegate execution — this role is part strategy, part hands-on executionAnyone uncomfortable in venues, in cities, and on the ground with the teamCompensation & Growth$70,000–$75,000 base salaryPerformance bonus tied to private and corporate event revenueRealistic path to $90,000–$100,000+ total compensation in year oneHealth benefitsReal ownership of outcomes and a clear path to grow the marketing function across a scaling hospitality portfolio