Social Media Analyst

Social Media Analyst – Paid Media & Creative Operations
North America (Remote / Hybrid depending on team)
Contract – $25/hr - 6=9 Months with potential extensions
A fast-paced marketing team is seeking a

Social Media Analyst

to support paid media execution, performance reporting, and creative operations across key social platforms including Meta, TikTok, and Snapchat. This role sits at the intersection of media, analytics, and creative, helping drive performance-driven campaigns across North America.
Responsibilities
Manage and optimize paid social campaigns across

Meta, TikTok, and Snapchat
Analyze campaign performance data and translate insights into clear, actionable recommendations
Support development and execution of

direct-response campaigns focused on ROAS and CAC efficiency
Partner with North America go-to-market teams to translate campaign plans into channel-specific strategies
Work closely with external media agencies to plan, optimize, and report on paid media performance
Lead briefing, adaptation, and localization of creative assets for social and paid media channels
Serve as the liaison between marketing teams and creative studios to manage asset workflow and approvals
Track creative production progress and ensure delivery of

brand- and legally approved assets
Share creative performance insights with internal and external teams to improve future iterations
Collaborate with the Global Brand team on larger campaign initiatives and global creative alignment
Requirements
Strong hands-on experience with paid social platforms ( Meta, TikTok, Snapchat )
Experience analyzing performance data and delivering actionable insights
Proven experience running

direct-response campaigns focused on ROAS and CAC
Ability to work independently with strong ownership and accountability
Experience coordinating with media agencies and/or creative teams
Strong communication and stakeholder management skills
Preferred
Experience managing

$1M+ annual social media budgets
Agency or in-house performance marketing experience
Experience with creative testing, localization, or transcreation workflows
Familiarity with global or multi-market campaign execution