Director of Marketing
đź“Ť Chicago Loop
🏢 Hybrid Schedule: In Office Monday, Tuesday, Thursday, Friday | Remote Wednesdays
💰 $100,000 – $120,000 Base Salary + Full Benefits
A fast-growing organization in the education technology and student engagement space is seeking an experienced Director of Marketing to lead overall marketing strategy, brand development, demand generation, and customer acquisition initiatives.
Reporting directly to the CEO, this is a highly visible leadership opportunity for a strategic and hands-on marketing leader who thrives in growth-oriented environments and enjoys building scalable marketing systems that directly impact business performance.
Key Responsibilities
- Lead overall brand strategy and market positioning
- Develop and execute multi-channel digital marketing campaigns
- Drive lead generation and customer acquisition strategies
- Oversee CRM, marketing automation, and email marketing initiatives
- Analyze campaign performance and optimize ROI through data-driven decision making
- Manage content strategy, digital communications, and external marketing channels
- Lead and develop marketing team members while managing outside agency partners
- Collaborate directly with executive leadership on long-term growth strategy
Qualifications
- 7+ years of progressive marketing leadership experience
- Strong digital marketing, demand generation, and customer acquisition background
- Experience with CRM systems, email automation, and marketing analytics platforms
- Proven ability to develop and execute high-performing marketing campaigns
- Strong leadership, communication, and project management skills
- Experience in higher education/EdTech
Why This Opportunity?
âś” Report directly to executive leadership
âś” Highly visible role with significant influence on company growth
âś” Fast-growing organization with strong momentum
âś” Opportunity to build and shape long-term marketing strategy
âś” Hybrid work schedule in downtown Chicago
âś” Competitive compensation and strong career growth potential
If you’re looking for a leadership opportunity where you can make a direct impact on growth strategy while building scalable marketing infrastructure, we encourage you to apply.