Journos covering all things green can land a byline at the website of Audubon, one of the nation’s oldest continuously published magazines. The advocacy magazine promotes the mission of saving birds, wildlife and habitat and serves as the flagship publication of the National Audubon Society, one of the oldest environmental groups in the country.

The mag’s website covers the same nature-friendly topics as the print mag, and editors are open to hearing from freelancers who want to write Web content and establish a relationship with the pub. In particular, they would love to receive more multimedia pitches, like videos, slideshows and audio pieces. 

For more info, read How To Pitch: Audubon.

The full version of this article is exclusively available to Mediabistro AvantGuild subscribers. If you’re not a member yet, register now for as little as $55 a year for access to hundreds of articles like this one, discounts on Mediabistro seminars and workshops, and all sorts of other bonuses.

For a journo who has found success with decidedly old-school methods, Ed Gordon has some advice for aspiring broadcasters: get on YouTube. “In today’s world… it’s about producing and owning your content,” he told Mediabistro in the latest installment of So What Do You Do?. Gordon also advises young people with dreams of being on the small screen to “learn where your craft is headed,” and talks about the importance of perseverance when it comes to career success.

“There are a lot of people who’ve given up trying to get on commercial television and have gone to securing their own YouTube channels, and I think, at the end of the day, that’s going to be the future of broadcasting,” Gordon said. “People are just going to put stuff out there. They’re gonna have their own YouTube channels, and eventually you’ll be able to buy things from those channels. But I think one of the things that people have to understand is it takes perseverance.”

Read the full interview in So What Do You Do, Ed Gordon, Host of Conversations with Ed Gordon?

Just like its print counterpart, the Web incarnation of Inc hopes to provide the startup world with useful advice. “It’s a resource for business owners, fast-growing companies, entrepreneurs and people with an entrepreneurial spirit,” said Nicole Richardson, the site’s executive editor of special projects. Despite their similar missions, however, Inc.com ‘s content is decidedly more Web-friendly with short, service pieces. Plus, those with startup expertise can land a gig as a regular columnist.
 
For more details, read How To Pitch: Inc.com.

The full version of this article is exclusively available to Mediabistro AvantGuild subscribers. If you’re not a member yet, register now for as little as $55 a year for access to hundreds of articles like this one, discounts on Mediabistro seminars and workshops, and all sorts of other bonuses.

At the time of this writing, NPR’s Planet Money has raised $524,286 on Kickstarter. The project has a day left, and is a pretty remarkable feat considering the sum is more than 10 times their initial goal of $50,000. So how did they do it? Read more

For better or for worse, Twitter has become an essential tool of journalists and news outlets alike. Not only can it help in discovering or reporting stories, it’s also valuable in connecting with your audience and gaining eyeballs, which is why retweets are so important. In the latest Mediabistro feature, digital media pros give advice to journos and news orgs on how to ensure that your tweets don’t fall into the Internet abyss. For example, a common rookie mistake is:

3. You don’t have the right followers

When it comes to Twitter, it’s not just the quantity of your followers that counts but also the quality of your followers. “The more influential followers you have, the more likely you are to get to retweets,” said Sree Sreenivasan, Columbia University’s chief digital officer and a digital media professor at its journalism school.

Your followers’ followers can actually have a profound impact on the distance your tweets can go. “Think about the folks that are following you and who are following them,” Sreenivasan said.

Get four more tips in The Real Reason You’re Not Getting Retweeted.

The full version of this article is exclusively available to Mediabistro AvantGuild subscribers. If you’re not a member yet, register now for as little as $55 a year for access to hundreds of articles like this one, discounts on Mediabistro seminars and workshops, and all sorts of other bonuses.