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young journalists

Muck Rack Adds Feature to Track Social Shares

muck-rack-bannerAre you a certified Muck Rack journalist? If you aren’t, you should be. It’s like a portfolio site, news feed, and job board all in one (and the daily newsletter isn’t too shabby either). No, I’m not on their payroll, but they run the one Twitter chat I can stand, and just came out with a new feature for journos to track their success on social media. It’s not exactly Chartbeat, but as a verified journo or Muck Rack Pro user, you can create PDF reports about your social shares.

I know — PDF reports? But it does acknowledge a real truth for journos in smaller markets where publishers still talk about the legacy of print and are frustrated by the transient nature of all things digital. (Oh, wait. That happens in New York, too.)

Sometimes it’s nice to have it on paper. You can bring it to a job interview for reference, slap it down on your editor’s desk when she questions your ability, or just hang it up on the newsroom refrigerator to taunt your coworkers. There are a lot of uses for PDFs.

There are even more uses to have a Muck Rack account though. It’s a nice little hub on the interwebs, so take some time this weekend to play around with it. You don’t have to generate PDFs all day to make it worthwhile.

How to Connect With a Mentor

How-To-Land-Mentor-ArticleThe term “mentor” can mean different things to different people. Usually it’s someone in the same field as you, who has been in the industry longer and who can guide you throughout your career.

Finding a great mentor can be life-changing: he or she can inspire and motive you, expand your network and push you to achieve true career success. So how can you establish a real connection with someone you respect from afar? Well, once you’ve identified the mentor you want to approach, there are a few ways to handle it:

[Megan Dalla-Camina, positive psychology workplace expert], explains that you can seek an introduction from a mutual connection or send an email directly to the person and ask for 30 minutes of his or her time. “Be specific in your request,” she points out. “Open-ended requests can scare people off.” Tell your potential mentor what you admire about him and three things you want to ask during the 30-minute meeting. If the initial connection goes well, find out if your contact is willing to meet on a monthly or quarterly basis.

For more advice, including where to find a mentor, read: How To Land a Mentor and Boost Your Career.

The full version of this article is exclusively available to Mediabistro AvantGuild subscribers. If you’re not a member yet, register now for as little as $55 a year for access to hundreds of articles like this one, discounts on Mediabistro seminars and workshops, and all sorts of other bonuses.

What Is A Social Journalism Degree? CUNY Is Trying to Answer That Question

CMC-CUNY-Logo3In the endless discussion on the value of a journalism degree, the question, “Are we teaching young journalists the right things the right ways?” always seems to surface. And as the digital revolution rolls on, creating curriculum that will be newsroom-relevant by the time students finish their degrees becomes complicated.

But the City University of New York’s Graduate School of Journalism has a fresh new idea for teaching journalism in their new degree plan — an MA in Social Journalism. As media blogger and journalism professor Jeff Jarvis wrote over at Medium, the degree is based on the idea that journalism shouldn’t be about providing content; it should be about providing a service. (He has been developing this concept for a while; he first introduced it on his blog BuzzMachine).

On top of CUNY’s core MA in Journalism and MA in Entrepreneurial Journalism tracks, the degree plan, if approved by the university and the state of New York, would teach students how to tap into a community’s heartbeat, movers and shakers and produce reporting and content based on what they learn.

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Columbia Daily Spectator Might Cut Back on Print Newspaper

The Columbia Daily Spectator  has been printing since 1877.

The Columbia Daily Spectator has been printing since 1877.

The Columbia Daily Spectator may become the first Ivy League university to do away with a daily, student-run print newspaper.

Based in the Harlem Morningside Heights neighborhood, the staff of the Spectator, established in 1877, says it plans to cut back to weekly papers. Editor-in-chief Abby Abrams told Capital New York‘s Peter Sterne that the new printing schedule would “allow all our writers and editors to produce the best content possible.”

Although the decision must be officially approved by the Spec‘s 11-member board, it can’t be argued that the paper’s print product lost money for the first time this year. Still, despite the well-known difficulties print publishers have with generating revenue, Abrams told Capital that reducing print output isn’t based on desperation.

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Arizona State Journalism Students Collaborate With Citizen Journalists

8.24-CronkiteThanks to a $250,000 grant from the Knight Foundation, students at Arizona State University’s Walter Cronkite School of Journalism now help comprise a new American Public Media Public Insight Network (PIN) hub.

What does that mean, you ask? Basically, ASU J-schoolers now have the opportunity to work alongside faculty members and media professionals as they correspond with PIN sources. The newest home of PIN, a thriving digital platform where more than 215,000 citizen experts have volunteered their expertise and angles to reporters across the country, will live in the Cronkite School’s downtown Phoenix campus building.

Organizations like the Seattle Times, NPR, the Washington Post, Columbia J-School and dozens of others utilize the PIN platform to find trustworthy information for news coverage quickly and to incorporate diverse views into their reporting. Surely, ASU’s implementation of PIN fosters a “teaching hospital” environment. Plus, usage of the PIN platform in Arizona benefits American Public Media, as it works to sustain the initiative in the future.

Said David Kansas, American Public Media’s senior vice president and chief operating officer, in a press release: “It will provide an important service to the industry and a rich educational experience and career pipeline for students while helping to position PIN and the networked journalism it fosters for long-term sustainability.”

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