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Posts Tagged ‘Job search’

4 Ways to Rank Higher in Google Search

GoogleOh, Google: the search engine of our life. How many times have you answered our most embarrassing and inane questions — without a second of hesitation (literally)?

Google, in all of its infinite glory, can also be an invaluable tool for building your personal brand online. In the latest Mediabistro feature, we talk to some content marketing pros for their advice on optimizing personal search results:

“One of the many things that Google considers within its algorithm, everyone believes, is fresh and updated content,” says Nick Barron, founder of The Limbertwig, a full-service media marketing company that specializes in online content marketing. “So, if you publish a website and you don’t update it and a year goes by, Google’s going to view that as not so fresh content. If someone with your name or with similar spelling of your name comes behind and has a blog or has a fresher website, then they’re likely to rank more highly on Google than you would, because your content is just sort of stagnant.”

For more tips, read Google Yourself: 4 Ways to Fix Your Online Reputation.

Sherry Yuan

ag_logo_medium.gifThe full version of this article is exclusively available to Mediabistro AvantGuild subscribers. If you’re not a member yet, register now for as little as $55 a year for access to hundreds of articles like this one, discounts on Mediabistro seminars and workshops, and all sorts of other bonuses.

Mediabistro Course

The Art of the Book Review

The Art of the Book ReviewStarting August 4, get paid to write reviews that will influence the publishing landscape! Taught by a Publishers Weekly book critic, you'll learn how to recommend a book to its audience, write reviews of varying lengths, tailor a review to a specific publication and more! You'll leave this course with two original reviews and a list of paying markets for book reviews. Register now! 

How Freelancers Should Prepare for Full-Time

Freelance to Fulltime2.jpgWhen times are tough, even the most independent of freelancers may be lured by the steady paychecks and 401k of a full-time job. Before taking the plunge and accepting that 9-5, however, it is important to consider all of the potential changes, and even risks, that come with quitting the freelance life.

For example, does taking a full-time job mean giving up your side gigs? Possibly.

“Some employers will require that any contract work be approved first,” said HR exec Rose Reterstoff. “Even if this isn’t the case, the employee should look for contract or policy language such as ‘conflict of interest’ or ‘ethical behavior.’”

So, if you’ve made a living freelancing for Magazine X and are brought on as a staff writer for the competition, you’re going to need to look more closely at your arrangements with both. Check old and new contracts, non-compete agreements, non-disclosure agreements and employee handbooks. Then, tread carefully.

Get more tips in Mediabistro’s latest AvantGuild article, Back to the Cube: What to Do Before Ditching the Freelance Life. [subscription required]

Andrea Hackett

5 Tips To Help You Land An Online Journalism Job Out Of College

Next month, I graduate from American University. I will also start my first job, as an online editor at National Journal. I feel incredibly lucky to have such an opportunity, since journalism jobs are not overly abundant.

So, how did I do it? It’s a mixture of drive, enthusiasm and luck. Here are some of my tips for students in college or graduate school also looking to start off their careers in journalism.

1. Intern, Intern, Intern

Experience counts in the journalism field. Anyone serious about starting in journalism should have at least one internship on their résumé — and preferably more. The hands-on experience you get an internship is invaluable and difficult to replicate in a classroom setting. The people you meet at your internships is a gift that keeps giving: they’re professional references for those job applications. I landed my job out of my current internship at National Journal, where I focus on social media. For a potential employer, supervising an intern is a much better indicator of future job performance than reading their résumé or calling references.
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