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Posts Tagged ‘Online Journalism’

What Is Slate Premium? The Publisher’s New Method For Monetization

slate-premium1Slate is dipping its toe in the membership pool.

Digital publishers keep experimenting with different methods of monetization, whether through metered paywalls, crowdsourcing, events or subscriptions, to see which one’s the answer to the pressing and increasingly complicated revenue question.

In a blog post Monday, Slate Editor David Plotz introduced Slate Plus, a membership option for the most passionate Slate fans. For those who pay $5 monthly or $50 a year, Plotz said readers “who support [Slate] journalism and want a closer connection to it” get perks like access to Slate writers through Slate Plus member-only discussions, early viewing of certain articles, ad-free podcasts, 30 percent off live events, single page articles rather than pesky pagination and special commenting privileges.

But don’t worry — this is not a paywall. As Plotz noted, all the free stuff on Slate will stay free. The membership fee just buys you extras, a benefit package they’ll be adding to over time. This type of model has been described as a “reverse paywall,” one that GigaOm’s Mathew Ingram has said is a good way to reward loyal readers rather than penalizing them.

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TheAtlantic.com Wants Freelancers With ‘Well-Argued’ Ideas

The AtlanticAt the Web version of The Atlantic, there is plenty of room for freelancers to score a byline. On a single day, over 40 features are published, with headlines ranging from “The Cure for Obesity” to “What Gmail Knows About You” and “Medicine’s Fading Traditions of Generosity.”

The website covers the same thought-provoking topics as the print mag, and editors are open to pitches from freelancers who want to build a relationship with the pub.”One of our taglines is ‘we are no party of clique.’ That goes back to 1857 when we were founded,” said editor Scott Stossel, “that we would be unaffiliated with any specific ideological approach or political party. That remains the case today.”

Each freelancer’s viewpoint is as valid as the next one — but if you want to impress the editors, better do the proper research. For pitching etiquette and editor’s contact info, read How To Pitch: The Atlantic.

Sherry Yuan

ag_logo_medium.gifThe full version of this article is exclusively available to Mediabistro AvantGuild subscribers. If you’re not a member yet, register now for as little as $55 a year for access to hundreds of articles like this one, discounts on Mediabistro seminars and workshops, and all sorts of other bonuses.

Bring Your Multimedia Savvy to Wired.com

Wired.comAccording to its website, “Wired is the first word on how ideas and innovation are changing the world.”

With 17 million unique monthly visitors, Wired.com is the go-to source on everything tech-related. Across the site’s channels, readers might find a piece on autonomous cars in “Gear,” a space photo of the day in “Science,” the latest gaming news in “Entertainment” or a how-to on building cell phone jammers in “Design.” Wired.com also publishes opinion columns and original video programs, like “The Window: How the Wired World Works.”

Have a great multimedia idea in mind? Editors welcome pitches as long as the content is unique and relevant to the site’s tech culture theme.

For more info, read How To Pitch: Wired.com.

Sherry Yuan

ag_logo_medium.gifThe full version of this article is exclusively available to Mediabistro AvantGuild subscribers. If you’re not a member yet, register now for as little as $55 a year for access to hundreds of articles like this one, discounts on Mediabistro seminars and workshops, and all sorts of other bonuses.

InsideClimateNews: A ‘David and Goliath’ Story for Digital Publishing

InsiderClimate News LogoEarlier this year, InsideClimate News won the Pulitzer Prize for National Reporting against 50-something other entrants, beating out both The Boston Globe and The Washington Post.

How did they manage it? 

Editor & Publisher recently spoke with the editors behind the award-winning investigative piece, “The Dilbit Disaster: Inside the Biggest Oil Spill You’ve Never Heard Of,” which took form as a narrative detailing the events of the 2010 Michigan oil spill. Reporters Elizabeth McGowan and Lisa Song spent seven months gathering information from the local residents, scientists and company involved with the spill.

This online-only, nonprofit news organization had to really work “with the elements,” said Susan White, the website’s executive editor — and she wasn’t referring to the natural ones. The team of only seven full-time journalists faced difficulties that any small, nonprofit organization is already well-aware of: money and resources.

In addition to these scarcities, InsideClimate News faced a unique challenge that most digital startups can quickly relate to. ”We are truly a virtual organization,” White said. “I am in San Diego, publisher David Sasson is in Brooklyn, and our reporters are in Washington, Boston and New York.”

Yet, being separated by state lines and time zones wasn’t the most difficult aspect of working on the piece. “We [had] no resources and little funding. Managing editor Stacy Feldman kept the site running, and there were a lot of days we didn’t have a new story to put up,” she said.

This ‘David and Goliath story,’ as coined by White’s husband, is proof that nonprofit, online-only pubs are doing more than just staying — they’re winning.

Read the full story on Editor & Publisher.

Send Your Multimedia Story Ideas to Audubon

Journos covering all things green can land a byline at the website of Audubon, one of the nation’s oldest continuously published magazines. The advocacy magazine promotes the mission of saving birds, wildlife and habitat and serves as the flagship publication of the National Audubon Society, one of the oldest environmental groups in the country.

The mag’s website covers the same nature-friendly topics as the print mag, and editors are open to hearing from freelancers who want to write Web content and establish a relationship with the pub. In particular, they would love to receive more multimedia pitches, like videos, slideshows and audio pieces. 

For more info, read How To Pitch: Audubon.

ag_logo_medium.gifThe full version of this article is exclusively available to Mediabistro AvantGuild subscribers. If you’re not a member yet, register now for as little as $55 a year for access to hundreds of articles like this one, discounts on Mediabistro seminars and workshops, and all sorts of other bonuses.

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