There’s a new tool for local reporters and editors, or those on specific topic or business-related beats, to figure out who the top tweeters are about their beats. Thankfully, you won’t need to hire a social media analyst to track this information down. It’s free and as easy* as crafting a phrase or hashtag you want to know about.
TweetCharts, a new site from Hubspot, does the data crunching for you. Just plug in your phrase or hashtag. It searches the past week’s tweets, and then, pops out lots of pretty charts to show your bosses you’re not just wasting your time tracking or participating in the Twitter conversation. The site explains at a glance who’s talking about the topic and generally, what they’re linking to or how engaged they are in the words you’re looking at.