Joseph Gordon

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Sightings (2)

Spotted around the media universe

U-T San Diego Wants Reporters to Increase Year-to-Year Web Traffic - Posted December 12, 2012
We never get tired of reading about the ways Southern California newspapers are trying to marshal website metrics. And to the credit of the new management of U-T San Diego, they have been very open about how their efforts in this regard are progressing. From Berkeley, former Adweek and Business 2.0 write... [FishbowlLA]

U-T San Diego Benefits from More Granular Use of Website Analytics - Posted November 14, 2012
It's always interesting to be able to read specific examples of how a big media operation is mining the Web for operational and editorial direction. Joseph Gordon joined U-T San Diego as director of research in 2... [FishbowlLA]