A weekend for goodbyes

On Saturday evening on a ranch in Woody Creek, Colorado, the ashes of Hunter S. Thompson were blasted out of a cannon atop a 150-ft monument, carried to their final resting place by custom-made red, blue and silver fireworks. Then 350 of his closest friends remembered him with a party. On Sunday evening millions of viewers tuned in to HBO to see “Six Feet Under” fade to white in a poignant, moving final episode, as viewers choked up right along with the weary and woeful Fisher family (disclosure: I was one of them). The two couldn’t be more different but I’m going to venture that the takeaway was the same: everybody dies, but before that, we all get to live.

In Memoriam: A song, of course.

Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane. Register now.