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Details‘ Holiday Issue = Odormania!

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A reporter for the WaPo, Peter Carlson, literally sniffed his way through the holiday issue of Details to make a tally of the cologne and perfume ads in the mag. He compared it to “drowning in a huge vat of Ty-D-Bol.”

The final count?

  • Versace Man
  • Calvin Klein Man
  • Tom Ford for Men
  • Prada Amber Pour Homme
  • Gabbana Light Blue Pour Homme
  • Burberry Touch for Men
  • Jean Paul Gaultier le Male

    All in all, seven publications with their own scent strips (or non-scent strip equivalent). That’s a whole lotta cologne.

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